Persuasive Speaking. Persuade: to motivate someone to do something or believe something. Logos: reasoning, logic (facts, statistics, comparisons, cause/effect relationships) Ethos: character/credibility of speaker Pathos: emotion, desires. 10 Emotional Motivations.
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comparisons, cause/effect relationships)
One that shares and supports your opinion.
Begin by stating your speeches purpose.
Create a warmth and a sense of community
ignorant or undecided about your topic or no interest
Wake up listeners with a powerful opening.
Identify history, values, and goals you share.
audience not in agreement with you
Show that you know and respect the listeners’ position. Avoid confrontations.
Establish common ground before introducing your argument.
evidence to support it