Unleashing Network Intelligence: Monetizing Telco Networks

1. Network Intelligence, Monetizing the Meter Mauricio Arango Sun Microsystems January 21, 2010

2. Introduction • Telco industry needs to steer away from "dumb pipe provider" concerns and focus on smart networks • Business reality presents large challenges and opportunities • Smart telco networks are about extracting higher business value from network infrastructure – via Network Intelligence layer

3. 4G Business Challenges and Opportunities • Faster pace of business with more dynamic & complex network • Smartphones • Device-based applications • Femtocells • Enhaced service quality and customer experience

4. 4G Business Challenges and Opportunities • Increased regulation • Higher operations visibility • Restrictions while driving • Interaction with other complex systems • Transportation • Power grid • Social networks

5. Need for Network Intelligence layer • Extract higher business value from network events in realtime via: • Continous monitoring • Simplified integration of network and business application layers – event-driven • Connecting dots in realtime – correlation

6. Network Intelligence builds on: • Business Intelligence • Performance monitoring • Traffic monitoring • Fault management • Policy-based management • Deep Packet Inspection (DPI)‏

7. Network Inteligence adds: • Sharing of events across management silos • Connecting dots in realtime – stream based processing - event correlation • Integration of business processes with network operations processes • Event-driven architecture

8. SLA management use case - consumer mobile broadband access • Service level guarantees: throughput, packet loss, latency, jitter • Monitoring via: DPI, device agent • SLA tracker – detects SLA violation events • Integrates: CRM, billing, device management, service portal, data warehouse

9. SLA management use case - consumer mobile broadband access Event stream processing app (CEP) SLA Tracker CRM Billing Service Portal Data warehouse SLA violation event Event routing – Messaging system Throughput measurement Packet loss & delay measurement DPI Device Mgmt

10. Service restriction while driving use case • Block usage while user is in a moving motor vehicle • Monitor: device location, vehicle device presence

11. Service restriction while driving use case Event stream processing app (CEP) Data warehouse In-vehicle usage tracking & restriction CRM Service Portal Disable device event Enable device event Event routing – Messaging system Location change event In-vehicle presence event Location collector In-vehicle presence collector Device Mgmt

12. Service problem monitoring via social networks • Identify potential service problems by from patterns of communication in social networks such as Twitter • Search for keywords related to service problems, track over time and location • Generate trouble investigation events

13. Service problem monitoring via social networks Event stream processing app (CEP)‏ Problem investigation workflows Text streams tracking Data warehouse Investigation event Event routing – Messaging system Twitter event collector

14. Technologies and Products for Network Intelligence • Event stream processing – Complex event processing (CEP) • Application servers • Messaging middleware • Data caching – fast access to state info • Databases

15. Event-driven Architecture Event consumer Event consumer • Simplified integration via decoupling between producers & consumers • Producers don't know about consumers and viceversa • Events are common info • Horizontal scaling Event routing Event consumer/ producer Event consumer/ producer Event routing Event producer Event producer

16. Conclusions • Smart not dumb networks – higher complexity of network infrastructure • Extraction of higher business value from network requires new functional layer – Network Intelligence (NI)‏ • NI offers simplified integration via Event-driven Architecture • NI enables realtime analysis via Complex Event Processing