1 / 6

What is Intelligent Content and How Can It Help Marketers?

Intelligent content is an approach to the management of content as a business asset that includes content that is modular, structured, reusable, format-free and semantically rich. Simplea [A] is a distributed technology consulting and training company dedicated to digital transformation for a smarter world. Contact us for the best content: 512-646-2100

simplea
Download Presentation

What is Intelligent Content and How Can It Help Marketers?

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. WhatisIntelligentContentandHowCanIt HelpMarketers?

  2. Intelligentcontentisanapproachtothemanagementof contentasabusinessassetthatincludescontentthatis modular,structured,reusable,format-freeandsemantically rich.This,inturn,makesthecontentdiscoverable, reconfigurableandadaptableforitscreators,suchas marketers.

  3. IntelligentContentisPracticeand Mindset Marketersandorganizationscantakecontentoutof thecontextofitspresentationlayer(likeawebpagefor example)andbreakthatdownintosmallerfragments. Thefragmentsthenarestructuredwithsemantic metadatatodeliverthecontent.

  4. IntelligentContentHelpsEducateand InformCustomers Howdoyougetrelevantcontenttoabuyerandeducatethem: that’swhatIseeasintellectualcontent.Intelligentcontentis relevant,specializedcontentthatmakessensefortheviewerin thecontextoftheirneedsatthatverymomentintimeinwhich they’rereceivingit.” Marketerscanprovideintelligentcontentinawaythat’sgiving valuetothedisseminatoraswell,notjusttothepersonbeing disseminatedto.

  5. Simplea[A]isadistributedtechnologyconsultingand trainingcompanydedicatedtodigitaltransformationfora smarterworld.Wesimplifycomplextechnology implementationsofpowerfulwebcontentmanagementand contentmarketingplatforms.

  6. 815ABrazos,Suit115Austin,TX78701 512-646-2100 https://simplea.com

More Related