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Internet Marketing: Comparison of Top 5 SEO Tols - PowerPoint PPT Presentation

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The presentation is a detailed comparison between the top 5 tools of SEO and Email Marketing prevalent in the market. SEO itself has been a major attraction for internet marketers. The tools like iBusiness Promoter, WebCEO, SEOElite, Traffic Travis for SEO and Groupmail, Interspire, Mach5Mailer for Email Marketing have been used extensively by the marketers. The presentation gives a detailed account of the tools and their usage to a customer. Initially it explains the Seo ones and later moves on to the Email Marketing tools.SEO Software Reviews have been rated by professional SEO Experts on the basis of customer reviews.

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Presentation Transcript
ibp ibusinesspromoter
IBP- iBusinessPromoter
  • Helps you in achieving high search engine rankings effectively.
  • It is always up-to-date
  • Helps in optimizing your web pages for the latest search engine algorithms.
  • Provides customized tips for on-page optimization.
  • It submits your website to major search engines
  • It automatically monitors your website rank.

  • Assists in overall website promotion apart from normal SEO functions.
  • Has a smart user interface that helps to automate most of the repetitive tasks.
  • Encourages to adopt a more structured approach towards search engine marketing.
  • Helps in finding the most effective keywords by comparing keyword popularity & competition.
  • Manages PPC campaign with service providers, like Google Adwords
  • Helps in validating HTML coding.

  • Requires basic knowledge of internet marketing to fully exploit its features.
  • Helps you create multiple link pages for exchanging links.
  • Submits your article on major directories automatically.
  • Analyzes the density of your target keywords on your website.
  • Makes the job of article marketing fairly easy.

  • Used to be very popular for it’s user friendliness .
  • Useful for small sites.
  • Analyzes the density of your target keywords on your website
  • Provides customized tips regarding on page optimization
  • Suggests keywords on the basis of daily keywords search on major search engines by your customers.
  • Can compare your web pages against competing web sites.

traffic travis
Traffic Travis
  • Tool that became popular during the SEO boom but has slowly fallen out of favour.
  • Still preferred by many because of it’s user friendliness.
  • Monitors your website rank on multiple search engines.
  • Manages your PPC campaign with service providers, like Google Adwords
  • Advices alternate keywords for your SEO campaign and helps you find the best one.
  • Provides historical data analysis for site and competitor site tracking.

  • Is the ideal choice for both small or big businesses.
  • Great capability of creating email based campaign.
  • Excellent newsletter creating capability.
  • Has superior list handling procedure.
  • Easily takes care of possible issues like subscribe/unsubscribe, removals, deletes bounced email addresses etc.

  • Is a step- by- step campaign builder tool.
  • Best in developing personalized newsletter campaign.
  • Offers a browser based contact management
  • Good auto responders .
  • Good methods to add web lead etc.
  • Easy to install and use as it provides a step-by-step user guide.
  • Includes 3 months free support and maintenance.

  • Its email campaign creation has some industry-best features.
  • Has a superb WYSWYG editor
  • Excellent facility to embed media and visual email personalization.
  • Automatic mailings to your visitors whenever you update your website.
  • Helps in retention of traffic
  • One can get approximate 200 professional templates for free
  • Has XML based website integration facility.

e mail marketing director
E-Mail Marketing Director
  • One of Arial Software's best selling products since inception.
  • Can import your other HTML campaigns here.
  • Comfortable handling of the reporting methods.
  • Facilities to add anchors, hyperlink etc in your mail campaign
  • Gives user good chance of Website integration.
  • Easier lead generation.

mach5 mailer
Mach5 mailer
  • Great performing software for email marketing.
  • Email bounce management is excellent
  • Bundles a free add-on, named “pop manager gold” to facilitate.
  • Difficult for beginners unless they read the documentation carefully.
  • Very trustworthy.
  • Has strict guide line regarding anti spamming policy.