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Mass Media
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Mass Media

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  1. Mass Media Jan Keltner C4B 2013/2014

  2. Content of my presentation • The distribution of mass media • TV • Internet • Radio • Newspaper

  3. The distribution • 4 formsofmass media • TV • Internet • Radio • Newspaper • Broadsheets • Tabloids

  4. Television • Most popular type of mass media • Adventige – approachable source of information and culture • Disadvantige – mightbemanipulative – advertising • UK – BBC, Chanel 5 or IBAC • USA – CBS – TV, CNN, Fox TV • CZ – ČT 1, ČT 2, Nova, Prima

  5. Internet • a worldwide network usable through our computers • Advantige – hugeamountofinformation • Disadvantage - no verification of the data, viruses, hackers • Allofothermass media havetheirownwebpage

  6. Radio • Audio broadcasting • News, music, trafficnews • Advantage - best way to obtain reliable information or listen to music • Disadvantage - you have to concentrate on it quite a lot in order to understand the sense • UK – BBC • USA – NBC, CBS • CZ – český rozhlas, evropa 2

  7. Newspaper • a set of large printed sheets of paper containing news, articles, advertisements, etc. • Advantage - Fresh news daily ,with crosswords, you can read it when you have time • Disadvantage - Lots of unnecessarily information, big format • 2 forms • Broadsheets - Provide information about political events, catastrophes, crimes, business, cultureandsports • Tabloids - Provide information about lives of famous people and their scandals, hoaxes, crime stories