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Jiva Music Promotions Business Plan

Jiva Music Promotions aims to be a leader in developing local bands, helping them reach their full potential, and becoming the go-to online platform for independent music nationwide. Our team consists of experienced professionals with degrees in accounting and marketing. We analyze past, present, and future market trends to capitalize on opportunities. Our business concept focuses on leveraging technology and strategic services for success. We have a competitive advantage in the music promotion industry and set clear goals for the next five years. A detailed financial plan and resource requirements ensure our sustainability and growth. We address risks and rewards, highlighting the potential pay-off and key issues that require immediate attention for long-term success.

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Jiva Music Promotions Business Plan

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  1. [Jiva Music Promotions] Business Plan

  2. Mission Statement • To become a leader in developing local bands, help them achieve their potential, and to become the premier online source for the independent music scene nationwide.

  3. The Team • Todd Soppitt, Co-Owner, Bachelor’s Degree at Cleveland State University in Accounting, MBA Case Western Reserve WSOM. • Peter Bouyounan, Co-Owner, Bachelor’s Degree at Cleveland State University in Marketing. Pursuing MBA

  4. Market Summary • Market: past, present, & future: • Review those changes in market share, leadership, players, market shifts, costs, pricing, or competition that provide the opportunity for your company’s success.

  5. Opportunities • Problems and opportunities: • State consumer problems, and define nature of product/service opportunities created by those problems.

  6. Business Concept • Summarize key technology, concept or strategy on which your business is based

  7. Competition • Summarize competition • Outline your company’s competitive advantage

  8. Goals & Objectives • Five-year goals • State specific measurable objectives • State market share objectives • State revenue/profitability objectives

  9. Financial Plan • High-level financial plan that defines financial model, pricing assumptions, and reviews yearly expected sales and profits for the next three years. • Use several slides to cover this material appropriately.

  10. Resource Requirements • Technology requirements • Personnel requirements • Resource requirements • Financial, distribution, promotion, etc. • External requirements • Products/services/technology required to be purchased outside company

  11. Risks & Rewards • Risks • Summarize risks of proposed project • Addressing risk • Summarize how risks will be addressed • Rewards • Estimate expected pay-off, particularly if seeking funding

  12. Key Issues • Near term • Isolate key decisions and issues that need immediate or near-term resolution • Long term • Isolate issues needing long-term resolution • State consequences of decision postponement • If you are seeking funding, state specifics

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