1. Brands… andthe restaurant/fast food industry Module 2 Presentation Curtis Vercruysse

2. Company Snapshot: • Over 40,000 restaurants-KFC, Pizza Hut, and Taco Bell • World leaders of chicken, pizza, and Mexican style food categories • Four Divisions: U.S., China, International, India • Over 70% of profits from outside U.S. • Restaurants are 20% company owned, 75% franchisee owned, and 5% licensee owned

3. Revenue and Restaurant Breakdown:

4. Enterprise Assets: 2% rule … reported amounts are: 2012: 776 2011: 1,198 ? ?

5. Enterprise Liabilities: Matches EA

6. Net Enterprise Assets

7. Net Financial Liabilities and Check

8. Enterprise Profit After Tax

9. Taxes Breakdown

10. Financing Expense After Tax and Check

11. Questions?