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Avantika University’s Industrial Design Programme, Designed to Impart Practical and Innovative Learning
Avantika University’s Industrial Design Programme, Designed to Impart Practical and
Avantika University, an MIT Pune campus at Ujjain, offers Industrial Design in Bachelor’s
program that has been designed with the sole objective to impart innovative and hands-on
learning to participants. The learners begin with observed needs or innovative ideas that are
transformed through forms, structures, colors, materials, textures, environments, and
detailing to digital and physical prototypes. The final result is a product, an interaction, a
space, or an experience that creates sustainable value, thus evoking a positive emotional
response for the intended user. This programme provides specializations in Product Design,
Space Design, Experience Design, and Interaction Design.
India’s first design university, Avantika University imparts knowledge in a trans-disciplinary
approach, which is represented through the convergence of sections, creating an immersive
learning experience for the candidates. Besides industrial design courses, they also offer
communication design course in the bachelor of design programme, as well as b.tech
courses. They inculcate a unique fusion of design, technology, and entrepreneurship in all of
their programmes to assist the students in creating and experiencing new concepts, new
interactive spaces, new services, and new communication skills, along with novel
perspectives to visualize a better future. The admissions for the design courses are based
on a common DAT (Design Aptitude Test), aka MIT ID DAT, which is jointly conducted by
MIT Institute of Design (MIT-ID), Pune and Avantika University, Ujjain.
Talking more about the Industrial Design course, one of the representatives of Avantika
University stated, “The Industrial Design program is a unique and exclusive feature built on
the philosophy of liberal education. It provides an opportunity to broaden the perspective of
learning by creative thinking and experimentation. It inculcates a variety of courses like Art of
Thinking, Education, Philosophy, Body and Mind, Creativity, and Indian Heritage, which
provide opportunities far beyond the normal practice of including some HSS (Humanities and
Social Sciences) courses in technical education.”
About Avantika University
Avantika University is India's first design centered university to focus on design thinking. It
encompasses a unique academic model that offers an integrated and immersive approach.
Based in Ujjain, Madhya Pradesh it aims to nurture and cultivate young minds who will
function as enlightened citizens. Supported by MIT Pune, who have a firm footing in the field
of education buoyed by their journey of more than three decades.
For more information, please visit http://www.avantikauniversity.edu.in
Manager- Corporate Communication