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Target Audiences

Target Audiences. Target Utah and other state’s high school DECA members coming into Utah, current Utah High School teachers and advisers, current and former state officers – Collegiate DECA – High School DECA – Officer Liaison College Instructors, Administration, and Admissions

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Target Audiences

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  1. Target Audiences • Target Utah and other state’s high school DECA members coming into Utah, current Utah High School teachers and advisers, current and former state officers – Collegiate DECA – High School DECA – Officer Liaison • College Instructors, Administration, and Admissions • Universities with Business and Marketing Education programs

  2. Messaging to High School • Involve Utah Collegiate DECA at our Fall and State Conferences, Utah State Meeting at ICDC Join Collegiate DECA and Utah DECA Alumni at the same time your senior year • Take DECA to College • Push to High School Advisers • Constant Contact, and Mobile SMS Text Messaging, Direct Mail?, Social Media • Interview Tips • Entrepreneurship and leadership tools

  3. Promoting Utah Collegiate DECAUsing Social Media

  4. Social Media Outreach

  5. Tagging High School Students on the CollegePage, Twitter Mentions @

  6. Engagement • Reward high school chapters with the most alumni and collegiate DECA members Take DECA to College • Get future teachers and advisers to join and compete in Utah Collegiate DECA • Use constant contact and mobile sms text messaging marketing and our a CRM system to help automate communication

  7. On-BoardingUtah DECA BoardUSOE StaffCollegiate Advisers

  8. Who’s helping me? How can DECA help? • CRM contact management software, database • College Advisers, Other High School Concurrent Enrollment Teachers • Provide materials, art work, design, allow me to customize, give me the adobe files.

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