1 / 24

Maximizing Patent Sales: A Strategic Guide for Sellers

Learn the strategies to successfully sell patents, from picking the right ones to closing the deal. This comprehensive guide outlines key steps and considerations for patent sellers, including selecting the best process, packaging the product effectively, promoting and presenting patents, and securing payment. Discover expert techniques such as direct sales, working with brokers, and participating in auctions to maximize the value of your patents. Find out how to build trust with buyers, meet their needs, and close deals successfully. Get actionable insights to navigate the patent sales process and achieve your goals!

zeno
Download Presentation

Maximizing Patent Sales: A Strategic Guide for Sellers

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. A Patent Seller’s Prospective October 24, 2007 Richard Baker, Director of Intellectual Property Licensing, 3Com

  2. Overview • To successfully sell patents, one needs to: • Pick the patents • Select the Preferred Process • Package the Product • Promotion and Presentation • Procure the Payment P

  3. Picking the Patents

  4. Fit into your corporate strategy • Patent Sales must be determined in the context of the goals and missions of the overall corporation • Strategic direction • Policy • Resources • This is the crux of world class patent sales…being an integral part of your organizations goals and missions

  5. Find easy patents to sell • Limited lot • Complex groups need different selling venues • Valuable, with infringement footprint • Stand alone or with few components • Few warts

  6. Be careful with key patents to your business • Grant back critical • Reserves • Evaluate impact should your most hated competitor buy this patent

  7. Preferred Process

  8. Why Sell your patents • Revenue • Limit Maintenance fee expenses • Strategic partnership

  9. Techniques – Direct Sales

  10. Techniques - Brokers

  11. Techniques - Auctions

  12. Packaging the Product

  13. Buyer’s concerns • Recognize the buyers risk and need to limit/understand the risk • Think about their unknowns • And try to allay their concerns

  14. Make it easy for the buyers

  15. Build trust • The value of your trademark – can buyers trust you • Set a high but reasonable reserve • Meet with buyers – phone, in person, email, where ever needed

  16. Promotion and Presentation

  17. Take every chance to sell your patent • Booth at the Auction or Trade Shows to increase visibility • Samples, brochures, trinkets, and Ribbon patent • Give speeches • Be visible and available

  18. Auctions • Help the auctioneer to sell • Meet the auctioneer’s deadlines, return their calls • Catalog is very important

  19. Direct Sales • Send out promotional materials • Email promotional materials • Call prospective buyers • Follow up • Be available to answer questions

  20. Brokers • Help them sell • Review and evaluate the patent • Assist the broker in preparing materials and presentations • Be available to answer questions

  21. Procure Payment

  22. Close the deal • Auctions – simple, the deal closes with the drop of the gavel • Deals • Evaluate offers in a reasonable timeframe • Be flexible and creative in responding to offers • Keep your “reserve” in mind but be open minded • Terms and conditions • Never make an offer that you can not live with if accepted • Leave closed issues closed

  23. Close the deal (continued) • Sign the agreement as soon as possible • Monitor for compliance • Turn over materials when due • Make sure payments are received • Comply with all other terms • Celebrate !!!

  24. Questions

More Related