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This presentation delves into what the Swiss public expects from agriculture, focusing on quality, prices, regulations, and market trends. It explores the fragmentation of public opinions and the key expectations such as animal welfare, healthy food, and cultural landscape preservation.
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Agriculture: Whatdoesthe Swiss publicexpect? Presentation Dairy Press Tour Switzerland 2013 Sermin Faki, Parliamentcorrespondent «Zentralschweiz am Sonntag»
Agriculture: What does the Swiss Public expect? Dairy Press Tour Switzerland 2013 Whatdoesthepublicexpect? • Goodandhealthyproductsfor a reasonableprice! • (Well, it’s not that simple. Sorry.)
Agriculture: What does the Swiss Public expect? Dairy Press Tour Switzerland 2013 ImaginationsofAgriculture
Agriculture: What does the Swiss Public expect? Dairy Press Tour Switzerland 2013 ImaginationsofAgriculture Average sizeoffarms in comparison
Agriculture: What does the Swiss Public expect? Dairy Press Tour Switzerland 2013 ImaginationsofAgriculture
Agriculture: What does the Swiss Public expect? Dairy Press Tour Switzerland 2013 ImaginationsofAgriculture • Swiss areconvincedthat • regulationsconcerninganimalwelfareandenvironmentallyfriendlyproductionarestricterthanabroad • Swiss foodisproducedclosertonaturethanabroad • Swiss agriculturalproductshave a higherqualitythanimportedgoods • Swiss agriculturalproductsareworththeir (high) price
Agriculture: What does the Swiss Public expect? Dairy Press Tour Switzerland 2013 Surveys showthat … • ethicalhusbandry • environmentallysoundfarming • productionofhealthyfoodandsecurityofsupply … arethemostfrequentlymentioned expectations. Also importantare • reasonableincomeforfarmers • preservationofculturallandscape
Agriculture: What does the Swiss Public expect? Dairy Press Tour Switzerland 2013 Fragmentationofthe Swiss public University of St. Gallen, 2007
Agriculture: What does the Swiss Public expect? Dairy Press Tour Switzerland 2013 Conservatives • preservethe traditional agricultureandthe rural culture • small, familiydrivenfarms • securityofsupply (self-sufficiency) ismoreimportantthanecologyandanimalwelfare • so opening-upofthe Swiss market
Agriculture: What does the Swiss Public expect? Dairy Press Tour Switzerland 2013 Reformers • market-oriented • useoftechnologicalprogress (including GM) • ecomomizationofagriculure • opening-upofthemarket • nostrictregulationsconsideringanimalwelfareandenvironmentallysoundproduction (pricesandcompetitiveness)
Agriculture: What does the Swiss Public expect? Dairy Press Tour Switzerland 2013 Ecologists • animalwelfareandenvironmentallysoundproduction • preservationof traditional speciesandbreeds • preservationofpreciousland • Ecologitsarethemselvesfractioned in reformersandconservatives.
Agriculture: What does the Swiss Public expect? Dairy Press Tour Switzerland 2013 Whythisfragmentation? • urban vs rural population • high prices OECD
Agriculture: What does the Swiss Public expect? Dairy Press Tour Switzerland 2013 Whythisfragmentation? • consumersare also taxpayers • 3.35 billion Swiss Francs subsidiesper year
Agriculture: What does the Swiss Public expect? Dairy Press Tour Switzerland 2013 Outlook • Bad newsfor traditional farmers: • urban population will grow • due to high spending power self-sufficiencyisn’t a big deal • Therefore reform-orientedfraction will grow. Thankyou!