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Introduction & Welcome

Introduction & Welcome. … IT WORKS LIKE A MAGNET. Stat ic no glue needed St icks anywhere. Background. VTT, Neste, Borealis Co-operation with Major Plastic & Fiber producers Paper Industry - Stora-Enso , UPM Staticks –Product Mix IRP + Patent Protection.

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Introduction & Welcome

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  1. Introduction & Welcome • … IT WORKS LIKE A MAGNET

  2. Static no glueneededSticksanywhere

  3. Background • VTT, Neste, Borealis • Co-operation with Major Plastic &Fiberproducers • Paper Industry - Stora-Enso, UPM • Staticks –Product Mix • IRP + PatentProtection

  4. Brands – Co-operation • Technology transfer - Microbiology • RNX HighTechMaterials, Wulff, Rahmqvist, Rader, Stick-it, && • OEM • Nano-Technology

  5. Targets – IntroduceStaticks to: All Major Printing Houses All Major AdvertisingAgencies All Major Publishing Houses All Major Office Distributors Europe, USA, Asia

  6. TargetsSegments - MC MAJOR OFFICE DISTRIBUTORS DIRECT SALES ORGANIZATIONS TOP500 COMPANIES HOTELS/ CONGRESS/ EXHIBITIONS COMMUNICATION COs UNIVERSITIES / SCHOOLS

  7. Staticks - Notes MAJOR OFFICE DISTRIBUTORS DIRECT SALES ORGANIZATIONS TOP500 COMPANIES POST-IT –USE PERSONILIZED & COVERS

  8. TargetsSegments - Sheets ADVERTISING AGENCIES TOP500 COMPANIES MAGAZINES & PRINTERS (INSERTS, POSTERS, STICKERS) RETAIL STORES /SUPPLIERS PR/SP/ADVERTISING -AGENCIES TOP 200 MEGA BRANDS POLICAL CAMPAIGNS/ELECTIONS TOY BUSINESS

  9. Sheets for Digital Printing ADVERTISING AGENCIES TOP500 COMPANIES MAGAZINES & PRINTERS (INSERTS, POSTERS, STICKERS) RETAIL STORES /SUPPLIERS PR/SP/ADVERTISING -AGENCIES TOP 200 MEGA BRANDS POLICAL CAMPAIGNS/ELECTIONS TOY BUSINESS

  10. Sheets – Value Proposition NEW CUSTOMERS NEW SEGMENTS – AD AGENCIES MORE WORK, SALES INCREASE(INSERTS, POSTERS, STICKERS) DIRECT CUSTOMERS AD-ON, REPETITION IN SALES ACCESS TO TOP 200 BRANDS OWN READY MADE PRODUCTS TOY BUSINESS PICTURES BETTER THAN TEXT

  11. TargetsSegments - Inserts LOCAL MANAZINE PUBLISHERS ADVERTISING AGENCIES TOP500 COMPANIES PRINTERS (INSERTS, POSTERS, STICKERS) RETAIL STORES /SUPPLIERS PR/SP/ADVERTISING -AGENCIES TOP 200 MEGA BRANDS POLICAL CAMPAIGNS/ELECTIONS TOY BUSINESS

  12. Magazine Inserts

  13. Local Production + Export FILM - PLASTIC PAPER, BOARD PRODUCTION OF SHEETS PRINTING (INSERTS, POSTERS, STICKERS) TOP 200 MEGA BRANDS POLICAL CAMPAIGNS/ELECTIONS TOY BUSINESS

  14. RNX/Staticks –Technology Transfer Acustic Applications Security Packaging Industry Protection Toy, Display Digital, InkJet-Printing Feed – Production, Companion, Human

  15. Technology • Electrostatic • Nano-Technology • Surfaces, Coatings, Layers • Plastic – Electric – Graphic • Polymers – electric, non, semi • Technology IPR transfer

  16. Staticks –Market Potential - Huge Posters, MagazinesInserts, Covers, Notes, MCDigital PrintingPrintingHouses, Web Printing - Nordic:- Europe: France, Italy, Spain, Germany- USA- Japan- China

  17. Staticks-Arguments SIMPLE AND EASY USE INEXPENSIVE QUICK DECISIONS FEEDBACK VERY POSITIVE SOMETHING NEW CLEAR TARGET SEGMENTS EVERYBODY HAS SOME USE HAS CONCRETE ADVANTAGES INNOVATIVE NUMBER OF APPLICATIONS HIGH TECH FUTURE MATERIAL

  18. CUSTOMER X Segments, Product Managers StaticksProcess PRINTER / Sheets With Strong Salesforce MASTER ADVERTISING(&PR) AGENCY Magazines / Segments PUBLISHERMagazine Inserts Country AdAgDesigners PRINTER/ProductionLicensing Partner customer relationships COUNTRY Agent, Manager JV& Laminator/Process Major AccountsReady MadeDigital PrintingWholesalers Production / Sub-Suppliers / Products:a) Sheets b) Rolls/M-Insert c) MC d) Notes f) Ready Madea) Films b) Paper/Board c) Printing d) Other Statics Applications

  19. CUSTOMERS X Segments, Product Managers Staticks-BannerMediaProcess CC, JCD, &- Major Accounts PRINTER With Strong Salesforce MASTER ADVERTISING&PR AGENCIES Top500, Chains- Local Brands CommunitiesConstructionSigns- Information Major Int AccountsReady MadeDigital PrintingWholesalers COUNTRY Agent, ManagerCustomer Relationship, JV Multiuse- Fairs, Trailer, & Wide Format Printing/Process Production / Sub-Suppliers / Products:a) Manufacturing b) Installation c) Printing d) Adv Planninga) Banner b) Hardware c) Printing d) Other Accessories

  20. References: • Major leadingcompaniesareusingStaticks –technology and products • Over 15.000 campaignssince -96

  21. Ideas of Uses: Sheets for Printers Magazine Insert Stickers CampaignPosters Ready Made: Maps, Calendars, Toys

  22. Staticks-Eco-values

  23. Thousadsofuses& applications Hugeexport potential Magazine Inserts Sheets Digital printing Whiteboard Staticks-Note (Post-it)

  24. RNX-brocure-middle

  25. CampaignPosters-brochure

  26. RNX-brochure-Tapes,Stikers

  27. RNX-brochure-MeetingChart

  28. RNX-brochure-Sheets

  29. Insert

  30. Insert

  31. POS - Guerilla-Marketing

  32. 9. execute the plan – Todo:-> manage implementation & change

  33. business model INFRASTRUCTURE OFFER CUSTOMER PARTNER NETWORK CUSTOMER RELATIONSHIPS CORE CAPABILITIES VALUE PROPOSITION CUSTOMER SEGMENTS ACTIVITY CONFIGURATION DISTRIBUTION CHANNELS COST STRUCTURE REVENUE STREAMS FINANCE

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