Effective Business Presentations UCSD LAMP PROGRAM Jack Farnan
Successful Presentations Result From Good Process PreDesign Design PostDelivery Delivery
Predesign “Failing to prepare is preparing to fail.” - John Wooden
Consider How People Learn and Retain Information • Determine level of awareness of the subject matter • Give thought to retention problems • Be Simple • Anticipate confusion or misunderstanding • Work hard at making comprehension easy
What Does Your Audience Need To Know? • One Central Message • Two to Three Main Points (Keep it Simple!)
Establish A Schedule • Don’t procrastinate • Develop a project plan • Identify data sources • Be specific on deadlines • Schedule a dry run
Where Do I Present? • Determine your delivery format • Arrange for your equipment needs • Determine your facilities requirements • Plan ahead for emergencies • Develop a checklist • - Location (address, building,room) • - Contact information • - Directions • - Time (time zone) • Thwart Murphy!
Why Am I Giving This Presentation? Why a presentation? Why Now? ? Why this presentation? Why Me?
Good Predesign Ensures Good Presentations • Get your thinking up front • Use a presentation checklist - Who? - Where? - What? - Why? - When? • Determine one clear message • Develop a strategy
Design “Good design is a lot like clear thinking made visible.” Alicia Wheeler
Build an Outline For Success Introduction Key Idea Body (supporting ideas) Conclusion
Vary Your Introductions Joke Quotation • -Striking • Statement • - Historical • - Illustration • - Personal
Follow the Rule of Sevens • Limit words per line to seven • Limit lines per visual to seven • Fill in details verbally • Use progressive disclosure as needed
Good Visual Design Enhances Communication • Clarity - Enhances comprehension • Composition - Gives proper emphasis • Eye Appeal - Attracts and holds attention • Simplicity - Enables focus
Develop Creative Conclusions • Summary • Personal • Illustrative • Quote • Stimulative
Delivery “Speech is a mirror of the soul: as a man speaks, so is he.” -PubliliusSyrus(46 B.C.)
Success Depends on Your Opening • Be Confident • Be Prepared • Be Lubricated • Be Dressed • Be Excited • Be Yourself
Remember That You Are An Expert • Envision the end state • Focus on success • You are critical to the meeting • You know something the audience doesn’t • You are worthy!
Don’t Be a Slave To Your Visual Aids -Talk to the audience, not the visual aid -Use a remote control when possible -Use transition slides if necessary -Determine the singular message of each slide -Move around the room if and when appropriate
Hold Your Audience’s Attention • Speak clearly and vary your tone and speed • Express – don’t impress • Develop points systematically, move your audience along in a planful way • Maintain good eye contact throughout the room • Generate enthusiasm • Be genuine
Be Aware of Your Body Language • 75% of your message is delivered non verbally • Your mannerisms speak louder than your words • Conduct an attitude check before show time • Ask for feedback for future calibration
Mannerisms Detract From Clear Communication • Don’t be a pacer – Move organically • Don’t be a scratcher – Keep your hands off your body • Don’t be a jingler – Remove items from your pant pockets • Don’t be a maestro – Control your use of the pointer, whether laser or standard
Practice the Art of Handling Questions -Listen to the entire question -Repeat the question -Answer seriously -Give expansive answers -Measure feedback -Anticipate questions and prepare
The Ultimate Key To Success… PRACTICE!
The Last Step in The Process What is the shortest word in the English language that contains the letters A B C D E F?
The Last Step in The Process Q. What is the shortest word in the English language that contains the letters A B C D E F? • Feedback
Climb To The Top of Your Profession Develop the skills to become an outstanding communicator