70 likes | 75 Views
Travel Trends 2011. Offering a one-of-a-kind experience. What is unique about a property or destination? Out of the box thinking on product/service offering. Flash Sale Sites. Living Social Jetsetter Groupon Significant discounts on ancillary services like spas & lounges
E N D
Offering a one-of-a-kind experience What is unique about a property or destination? Out of the box thinking on product/service offering
Flash Sale Sites Living Social Jetsetter Groupon Significant discounts on ancillary services like spas & lounges Better than offering discount on rooms
Credible Reviews 14% of people trust traditional ads for travel-related businesses 78% of people trust peer recommendations Zagat TVS Guide
Social media driven sales Facebook friends Twitter followers Virtual interactions with customers
Mobile Marketing Expected to be 25 times more significant than social media Mobile friendly sites Apps for smart phones
Sources What’s Ahead for Travel Marketing: Tips and Trends from the 2011 ATME Conferenceby SHAMA SHIRODKAR on FEBRUARY 28, 2011 What’s Left Unsaid