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WPFL Diversity Challenge. Washington Regional Transplant Consortium Rhonda Gaines, Community Education Specialist. DIVERSITY IN THE DISTRICT. 60% African American <350,455> 30.8% Caucasion <176,101> 0.3% American Indian and Alaska Native <1,713> 2.7% Asian <15,189>
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WPFL Diversity Challenge Washington Regional Transplant Consortium Rhonda Gaines, Community Education Specialist
DIVERSITY IN THE DISTRICT • 60% African American <350,455> • 30.8% Caucasion <176,101> • 0.3% American Indian and Alaska Native <1,713> • 2.7% Asian <15,189> • 0.1% Native Hawaiian and Other Pacific Islander <348> • 7.9% Hispanic or Latino (of any race) <44,953> • Source: U.S. Census Bureau, 2005 Population Estimates; Census 2000, 1990 Census
Local Donor DemographicsOrgan Referrals and DonorsJanuary - December 2005 Analysis by Ethnicity
High Leverage Donation Champions • National MOTTEP • National Kidney Foundation- NCAC • American Liver Foundation • DC City Council • DC Mayor
Tapping the Potential Part 1:Current Diverse Workplace Partners • African-American Women’s Clergy Association • Congressional Black Caucus Foundation, Inc. • National Medical Association • National Association of Black Scuba Divers • Zeta Phi Beta Sorority, Inc.
The BOLD Request • Challenge partners to participate in educational programs with employees and members, focusing on those who are DC Residents to designate their decision on the Donate Life DC Registry. • Develop “signature programs” focusing on donation. • Make organ & tissue donation an agenda item at annual conventions.
Tapping the Potential Part 2:Gaining new partners • NMDAD Celebration • Registry Kick Off Event • Large family events: Stone Soul Picnic, Black Family Reunion, 100 Black Men of America • KEEP screenings • Registry drives at neighborhood election meetings