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Apple Inc. PowerPoint Presentation

Apple Inc.

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Apple Inc.

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Presentation Transcript

  1. Apple Inc. “The Digital Supply Chain”

  2. Digital Supply Chain • Encompasses the process of the delivery of digital media from the point of origin to the destination • Similar to the physical supply chain process

  3. Evolution • Warehouses replaced with Data Centers • Boxes replaced by Bits • Trucks replaced by Bandwidth

  4. An Easier Supply Chain • No inventory carrying costs • No purchase orders • No supplier scorecards • No trucks • No quality issues New Way of Thinking

  5. Main Process • True on-demand product availability • Ease of use and speed for content search and activation • Pricing and subscriptions • Quality management built on licensing and refunds

  6. Digital Supply Chains • Innovation • Time to Market • Customer Service

  7. Competition • Videos • Television • Games

  8. Challenges • Understanding the Quality • Cost • Speed of Infrastructure to support the digital supply chain

  9. Apple’s iTunes • #1 Retail music store

  10. Joshua Mark Salter Supply Management 301 Final Project