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What are internet-delivered interventions, why use them?

What are internet-delivered interventions, why use them?. Lucy Yardley Centre for Applications of Health Psychology (CAHP) LifeGuide: www.lifeguideonline.org. Q: What are behavioural interventions? A: Packages of advice and support for behaviour change. eat a healthy diet

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What are internet-delivered interventions, why use them?

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  1. What are internet-delivered interventions, why use them? Lucy Yardley Centre for Applications of Health Psychology (CAHP) LifeGuide: www.lifeguideonline.org

  2. Q: What are behavioural interventions?A: Packages of advice and support for behaviour change • eat a healthy diet • cope with illness • learn parenting skills • use less energy at home • work more efficiently

  3. Traditional methods of delivering behavioural interventions a) face-to-face, e.g. teacher, therapist, manager • expert, personalised • effective but resource intensive b) print format, e.g. leaflet • generic, no support • cheap but low impact

  4. Core components of effectivebehavioural interventions 1. Delivering advice, ‘tailored’; • use ‘diagnostic’ questions to select relevant advice from extensive expert resources 2. Providing longitudinal support, e.g. • plans, reminders • progress monitoring • progress-relevant feedback • social support (therapist, peers)

  5. What opportunities does the Internet offer for behaviour change interventions? • For policy-makers – cost-effective delivery (for meta-analysis of effectiveness see Webb, Joseph, Yardley & Michie, Journal of Medical Internet Research, 2010, 12, 4) • For lay people – convenient 24/7 access to personalised advice for all problems from worldwide resources • For professionals – detailed longitudinal monitoring, automation of routine services • For scientists – potential to collect detailed longitudinal data on large samples

  6. What challenges are posed by delivering interventions via the Internet? • The human challenge – creating Internet interventions that lay people and professionals find accessible, engaging, trustworthy, useful • The technological challenge – generating flexible and accessible methods of creating web-based interventions

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