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Morale and Welfare Presentation to VAC Senior Management 5 September 2013. Commodore Mark B. Watson DGMWS. Agenda. Introduction Organization and background Vision Programs, services, and initiatives. Defence Team – Morale & Welfare.

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Morale and welfare presentation to vac senior management 5 september 2013

Morale and WelfarePresentation to VAC Senior Management 5 September 2013

Commodore Mark B. Watson



  • Introduction

  • Organization and background

  • Vision

  • Programs, services, and initiatives

Defence team morale welfare
Defence Team – Morale & Welfare

  • Approximately 5,600 “Staff of the Non-Public Funds, Canadian Forces”

    • Number varies due to casual employment, esp. in summer

    • 2,125 full time, 1,066 part time, 2,395 casual

    • 40% CAF affiliation (Retired and/or Family)

  • 253 Canadian Armed Forces members

  • 153 National Defence public servants

  • 375 at MFRCs (locally employed)

  • Plus many, many volunteers

Defence team morale welfare1
Defence Team – Morale & Welfare





CFMWS 5,600 to 6,000 Employees

Canadian Coast Guard

Canadian Security Intelligence Service (CSIS)

Citi Bank

Nav Canada

Npp governance
NPP Governance

  • Full governance assigned to CDS

  • Authorities delegated to DGMWS as Managing Director of NPP

  • NPP Board serves as an advisory Board:

    • Provides stakeholder input to CDS

    • Strategic plans, policies and direction

    • NPP investments

    • Approval of audited financial statements

  • NPP Board and AFC engagement is key

    • NPP is a “Chain of Command” responsibility

Operational funding
Operational Funding

(FY 12/13)


Scale of operations
Scale of Operations

NPP net worth / publicly funded expenditures FY 2012-13

Public Funds

SISIP FS 2012-13

Revenues: $90M

CANEX 2012-13

Sales: $132M

My vision
My Vision

Make CFMWS one of the strongest military Morale and Welfare organizations in the Western world by providing programs that provide widest possible benefits to the greatest number of serving and former service personnel and their families:

One Community, One Million Strong

One community one million strong
One Community, One Million Strong



Dgmws veterans focus authority responsibility accountability
DGMWS – Veterans FocusAuthority / Responsibility / Accountability

VAC Liaison Officer

CAF/VAC Program Continuity Manager

Director Casualty Support Management (DCSM)

Director Military Family Services (DMFS)

Outreach Program

“One dog to kick”

Morale and welfare presentation to vac senior management 5 september 2013


  • 20,000 Intersection sport competitors

  • 91 Regional competitions – 3,500+ competitors

  • 18 National competitions – 1,800 competitors

  • 14 CF CISM teams

  • 210 Individual CISM athletes

  • 115 CF athletic trainers


  • 400,000 Annual registrations in recreation programs

  • 42,000 Recreation memberships

  • 700 Different types of recreation programs

  • 325 DND facilities involved

  • 100 Special events – 60,000 in attendance

  • 33 Community Gateway Web sites – 20,000 hits monthly

Psp specialty interest activities
PSP Specialty Interest Activities

Access to:

  • Golf: 15 locations across Canada and 6 social clubs using civilian courses

  • Marinas and Sailing: 8 locations

  • Campgrounds & Cabins: 5 locations

  • Rod and Gun Clubs: 7 locations across Canada

  • Horseback Riding: 4 locations across Canada

  • Curling: 7 locations across Canada

  • Skeet Shooting: 5 locations across Canada

Commercial services sisip financial services
Commercial Services SISIP Financial Services

2012 Results – Programs and Services:

  • 140,560 lives insured under the Life Insurance plans with $28.6B in coverage and $41.3M paid to beneficiaries

  • 93,600 CF members protected under the Long Term Disability plan with $106.6M paid out in benefits when combined with the Vocational Rehabilitation Program

  • 8,329Financial Counselling appointments held

  • 7,153Financial Planning clients with $232M invested

  • 3,379CFGroupRSP clients with $117M invested

  • 5,631 CF members educated under the Personal Financial Management course

Commercial services sisip financial services1
Commercial Services SISIP Financial Services

Financial Planning

  • Service is provided by a Certified Financial Planner (Pl. Fin. in Quebec)

  • Budgeting and goals, including advice on lump sum amounts, investment choices and portfolio management

  • Pre-authorized investments can be as little as $25/month

  • RESP, RRSP, and TFSA available

  • Tax planning and asset allocation

  • Retirement and release projections

    Canadian Forces Group Retirement Service Plan (CFGroupRSP)

  • A "do-it-yourself" online retirement savings plan and investment services

    Financial Counselling

  • Remedial assistance for financialdistress and emergencies (includesbudgeting and debtrepayment)

  • Access to loans and grantsfrom the Canadian Forces Personnel Assistance Fund (CFPAF) and other SOT programs

Commercial services sisip financial services2
Commercial Services SISIP Financial Services

4 Credit Canada

5 – Consumer Credit Counselling samplecontract

6 Compulife Software Inc.

1 CBC News (April 2012) / MoneySense Magazine (October 2012)

2 – Where to find a fee-only Financial Planner

3 H&R Block

Commercial services sisip financial services3
Commercial Services SISIP Financial Services

Commercial services sisip financial services4
Commercial Services SISIP Financial Services


  • The sharing of risk among several companies that specialize in high risk insurance protection.

  • Required to guarantee the payment of claims under SISIP FS Life Insurance plans, even if someone dies while serving in a Theatre of Operations.

  • Net re-insurancecosts and death claims from 2007-2011: 12.2 M per year.

Commercial services canex natex
Commercial Services CANEX / NATEX


  • The Personal Home & Auto Insurance

    • Home: Coverage that fits your way of life. All policies include $5K coverage for military kit; $3K coverage for personal belongings while deployed outside Canada. Military Renters policy for DND controlled quarters, Identity Theft Assistance, Burglar Alarm Discount also available

    • Auto: Accident-Free Protection, Loyalty Savings (up to 7%), Winter Tire Discount (5% off premium), Students Rates, RV’s and more

    • Portability: If you should move, be transferred or retire within Canada

  • Home Heating Oil Rebate Program

    • If home heated by oil, save on regular delivered price of home heating oil.

    • Example of savings - In Halifax, participants have saved up to 8 cents per litre for the last six years; average of $1,500 in savings.

  • Commercial services canex natex1
    Commercial Services CANEX / NATEX

    • OK Tire

    • Andrei Master Tailor

    • Subway

    • No Interest Credit Plan

      • 12, 24 or 36 month plans. Plus no money down, not even the taxes.

      • 12 month payment plan: no hidden handling or administration fees (24 months: 2% ; 36 months: 3%)

    • Club XTra Loyalty Program

    • Presentyourcard and earn points for everyeligible $1 purchased.

    • Twice a year, gift certificates are issued to Club XTra member for the value of the points accumulated (e.g. $5 for 5,000 points).

    • Club XTra will be replaced by new CANEX Rewards program, to be launched in conjunction with the CFOne card this fall.

      National vendor partnerships:

    • Tim Hortons

    • Aramark (food services)

    Commercial services canex natex2
    Commercial Services CANEX / NATEX


    • Online Sales and Marketing

      • Developing an online e-retailing strategy to augment existing store operations

    • Elite line of clothing and accoutrement

      • Developing a consolidated and centralized retail offering in-store and online of CF memorabilia, clothing & accoutrements

      • A selection of quality casual/performance clothing and merchandise (e.g. - tie bars, cufflinks, lapel pins, watches, wine decanter, etc) branded with military crests/logos.

      • Available soon: New design RCN and RCAF windbreakers

    Dcsm jpsu

    JPSU Mission

    Through an integrated and individual-centric service delivery model, to ensure the coordination and facilitation of standardized, high quality, consistent personal and administrative support during all phases of recovery, rehabilitation, and reintegration on return to service or transition following release, for all injured and ill Canadian Armed Forces personnel and former personnel, their families and the families of the deceased.

    Dcsm jpsu1


    Integrated Personnel Support Centres and Satellites

    • 33 locations across Canada

    • Personnel support through multi-disciplinary staff and linkages to VAC, SISIP, PSP, MFRC and Base/Wing agencies

    • Responsive to Commanding Officers

    Dcsm jpsu services
    DCSM / JPSUServices


    Return to Work Program

    • In 2012, 1,974 personnel participated in the Return To Work program

    • 26% of them returned to full-time duty, while 47% moved to transition. 27% remained on RTW.

      Casualty Administration and Advocacy

    • Home adaptations/special needs equipment, Vehicle adaptations, Home assistance

    • Assistance through Funds

    Dcsm jpsu services1
    DCSM / JPSUServices


    Peer Support

    • Operational Stress Injury Social Support (OSISS)

    • Soldier On

    • Injured Soldier Network

    • Helping Others by Providing Empathy (HOPE)

      Outreach & Education

    • Average 100 briefings a month across the country

    • Training of approx 1,100 Designated Assistants per year

    Dcsm jpsu2

    Personnel currently being tracked by JPSU

    Dcsm transition activities initiatives
    DCSM Transition Activities & Initiatives

    • National Coordination of all SCAN activities:

      • Second Career Assistance Network seminars,

      • Medical seminars,

      • Transition support and programs specific to ill & injured,

      • Publications/tools that support transition counselling.

    • Liaise with other organizations: VAC, HRSDC, PS Commission, SISIP-LTD & VRP, Industry, Academia, Accreditation bodies and others.

    • VAC Liaison Officer

      Canada Company – Military Employment Transition Program (METP)

      A self-serve, "one stop" website of all things “transition” for serving and retired military members. This includes Corporate Canada employers, Entrepreneurship, Franchising and Education opportunities.

      73 Military friendly employers, such as Amazon, BMO Financial Group, CN, Coca-Cola Refreshments Canada, Royal Bank of Canada, Shell Canada, Sobeys Inc., SuncorEnergy, Etc.

    Dcsm transition initiatives and services
    DCSM Transition Initiatives and Services

    • Prince’s Charities-Operation Entrepreneur: Based In Business (BIB) with Memorial University and Canadian Youth Business Foundation

    • Prospect: Forces @ Work: Sustainable Job Placement Pilot Project

    • H2H: Helmets to Hardhats

    • Association of Canadian Community Colleges (ACCC)

      NEW Transition Initiatives:

    • Veterans Canada Franchise Network in partnership with the Canadian Franchise Association (under development)

    • Forum for International Trade Training (FITT)

      In addition to previously mentioned programs and services, the following are specifically for ill and injured members of the Reg and Res force:

      • Vocational Rehabilitation Program-Serving Members (VRPSM)

      • Priority Hiring-Public Service

      • Integrated Transition Plan

    Military family services
    Military Family Services

    Enabling a mission-ready Force by addressing the issues faced by CAF members and their families that result from military service.

    Military Family Services manages:

    • Military Family Services Program, including funding and oversight of Military Family Resource Centres

    • Dependant Education Management, who manages the education compensation and benefits requirements of military members with dependant children.

    • Quality of Life issues that arise and affect military families as a result of conditions of service of serving CAF personnel

    Military family services1
    Military Family Services


    • Military Family Resource Centres – On Base, In Person

    • 32 in Canada, 7 sites in the United States, 4 in Europe

    • Third party, independent organization located on Bases/Wings or through outreach programs

    • Provide services in both official languages in accordance with the need of the local community.

    • Family Information Line – Informed, Connected and Supported

    • 1-800-866-4546

    • Bilingual, information and supportive counselling

    •– For and about Canadian military families

    • A portal to all MFRCs for local information

    • Useful general information of interest to all Canadian military families

    Military family services2
    Military Family Services


    • FamilyForce

    • In 2012, 328,062 visits to the FamilyForce site, and there were 196,832 total unique visitors.

    • Family Information Line (FIL)

    • In 2012, 1620 calls were made to the FIL (as well as 4760 calls to the automated system that has deployment information).

      FIL Stats (1 Jan to 30 June 2013)

      Total contacts: 713

      355 calls and 358 emails (follow up calls/emails to each contact not included)

      Contacts per issue type:   

    • CAF family related: 21%

    • Military related: 16%

    • Veteran related: 14%

    • MFRC:  6%

    • Mental health: 5%

    Support our troops program
    Support Our Troops Program

    Support Our Troops Fund is an umbrella for the following:

    • Military Families Fund − linked to conditions of service

      • $4M dispersed to >1,000 members/families

      • $5K per incident at local level

  • Soldier On Fund − contributes to a healthy, active lifestyle

    • $1.1M dispersed to 630 members/families

    • Funded a wide range of programs

  • Hospital Comforts Fund − basic amenities for hospitalized members

    • $85K dispersed annually to >300 members

  • Op Santa Claus − gift for deployed members over holidays

    • Gifts delivered to 1,600 members

      $13M has been received since 2006 from:

  • Personal contributions to SOT Fund

  • Proceeds from third party events

  • Contributions from external charities/foundations

  • Support our troops program1
    Support Our Troops Program


    • Army Run: Generated almost $500K in funds for the MFF and Soldier On during the past 2 years.

    • Graham Group Charity Golf Tournament: Golf tournament held in 2011 and 2012, generated almost $100K for the MFF

    • Royal Canadian Mint – Highway of Heroes Collector Coin: Operated two coin Campaigns to highlight the CAF and the sacrifices of military members and their families, collectively generated $200K for the MFF.  

    • Honourable PM Stephen Harper – History of Hockey book: To be released Fall 2013, all proceeds to MFF.

    • Winnipeg Jets True North Foundation: Willdonate $75K to the MFF/Soldier On yearly for the next 10 years.

    • Sears:7 year relationship, annual donation of $10K to the Hospital Comforts Fund (under the SOT Fund umbrella).

    Soldier on fund
    Soldier On Fund

    • Supports former and currentlyservingmembers with a visible or non-visible injury/illness to adopt an active lifestylethrough sport and recreation

    • Over $1.1M has been disbursed to provide access to equipment, training and events allowing participants to:

      • learn a new sport such as skiing, horseback riding, fly fishing, and kayaking;

      • train with and compete against soldiers with similar injuries and illnesses from other nations; and

      • push their physical and mental limits through participation in regional and national sporting events. 

    • $2.4M has been raised by donations from Canadians, corporations and other organizations

    Soldier on participation
    Soldier On Participation

    630 Total members supported by Soldier On

    As of 1 Apr 13

    Soldier on demographics
    Soldier On Demographics

    • 86% Serving

    • 14% Retired

    Region Officer NCM Retired Total

    NS/NFLD 9 71 5 85

    NB/PEI 3 28 9 40

    QC 8 103 14 125

    S ON 2 20 5 27

    E ON 7 126 20 153

    Prairies 3 29 8 40

    AB/NC 7 90 7 104

    Pacific 5 42 9 56

    Total 44 509 77 630

    As of 1 Apr 13

    Soldier on
    Soldier On

    As of 01 July 2013

    Canada Army Run

    Ottawa, ON

    20-23 Sep 13

    Soldier On Golf

    St. Andrew’s, Scotland

    16-19 Jul 13

    RCN 10K

    Halifax, NS

    18 Aug 13

    Soldier On Aquatics Camp

    Ottawa, ON

    21-27 Jul 13

    Nijmegen Marches


    16-19 Jul 13

    Soldier On Golf Camp

    Victoria, BC

    08-14 Sep 13

    Saddle Up Soldier On V

    Toronto, ON

    7-11 Oct 13

    CISM Athletics


    9-16 Sep 13

    • News:

    • Five Soldier On members successfully participated in the UK Help for Heroes Big Battlefield Bike Ride in UK/France

    • Eight Soldier On members will participate in the Nijmegen Marches for the second consecutive year

    • Maj Shelley Colter finished 8th in the World Powerlifting Championships finishing in 8th place.

    • Capt Christian Maranda will represent Canada at the World ParaCanoe/Kayak Championship in Poland, August 2013.

    Canadian forces personnel assistance fund
    Canadian Forces Personnel Assistance Fund

    Offers financial assistance in the form of low interest loans and/or grants through the following programs:

    Minor Disbursement Program ($33K to 194 members)*

    Grants up to $200 (on a once per lifetime basis) to relieve temporary distress or to promote well-being. 

    Accessed through a helping agent such as:  the Chaplain, Social Work Officer, Military Family Resource Centre personnel, SISIP Financial Counselor, Veteran Affairs Canada.

    Education Assistance Loan Program ($1.9M to 476 members)*

    Established to assist eligible serving members, former members and their recognized independents to obtain a post-secondary education (full-time studies). 

    Loans range from $1,200 to $4,000 per year to a lifetime maximum of $16,000 per student are available.

    *data based on calendar year 2012

    Canadian forces personnel assistance fund1
    Canadian Forces Personnel Assistance Fund

    Self Improvement Loan Program ($7.5M to 2,208 members)*

    • Financial assistance through small loans to assist in emergency situations such as: compassionate travel, urgent home and car repairs, minor renovation projects, prevent financial distress situations, household purchases, education, etc.

    • Loans are available from $1,000 to $5,000 in increments of $500. The maximum

      Financial Distress Program ($1.1M to 154 members)*

      • Grants and loans when warranted by distress or other qualifying circumstances. The lifetime maximum for assistance is $5,000 for a grant and $25,000 for a loan.

    • Access to the fund is normally through an agent of the fund, Veteran Affairs Canada, SISIP Financial Counsellors or designated Base/Wing Program Administrators

    • Eligibility to make an application does not guarantee approval

    • Each request adjudicated against specific criteria before a decision is rendered

      *data based on calendar year 2012

    Sot summer camps
    SOT Summer Camps

    The SOT Summer Camps provide an opportunity for children of military families to escape from the stressors of military life, with priority given to children of deployed personnel.

    In summer 2012, more than 700 children of military members enjoyed a complimentary week at Camp Maple Leaf and Muskoka Woods.

    The Military Families Fund, Canada Company and personal donations have unwritten the cost of camp registrations.

    More than 300 spots are available in 2013 for kids who meet the eligibility criteria.

    Vacations for veterans program
    Vacations for Veterans Program

    • Launched in January 2012

    • Program is available to CAF members (former and currently serving) who have sustained an injury or illness while serving in a Special Duty Area/Operation and who are in receipt of a VAC benefit as a result

    • Eligible members may apply for 1-week of accommodation at one of Shell Vacations Club’s 26 properties in Canada, the US and Mexico

    • More than 100 CAF members/families have benefited from this program

    Psp dfit ca force

    Fitness training DFIT.CA

    • Launched 11 Oct 2012

    • Focus on fitness required for operations

    • Over 20 000 CAF personnel registered

      Project FORCE

    Npp outreach
    NPP Outreach

    • SOT programs / funds attracting significant contributions from Canadians

      • Individual donations of dollars and products / services

      • Proceeds from third party events

      • Contributions from events / campaigns held by charitable organizations

        • e.g.: True Patriot Love, Canada Company and Wounded Warrior

    • As number and complexity of events increases

      • There are greater demands for DND/CF Support

      • There is little adherence to policy provisions and

      • There are diminishing efforts to align with CF priorities

    • Some external organizations competing with internal NPP “charities”

    Canadian defence community banking
    Canadian Defence Community Banking

    Key relationship with BMO, Bank of Montreal

    • Personal Banking

    • Mortgage Plans

    • ABM/ATM

    • SOT MasterCard

    • Sponsorship – National and Local Programs

    Cf appreciation program
    CF Appreciation Program

    • Official discount program of the CF

    • Over 40,000 CF Appreciation Program cardsissued

    • Members can save at more than 26,000 locations locally, nationally and worldwide

    • Categories: Accommodations, Attractions, Entertainment, Dining, Recreation, Services, Shops, Travel & Transportation

    • Two new features coming:

      • On-line registration

      • Secure login


    Cf appreciation program1
    CF Appreciation Program

    CF R&R Club:

    • linked to US Armed Forces Vacation Club

    • linked to Gov Rewards and International Cruise Excursions

    • Access to 3,500 accommodations in 80 Countries starting at $369 USD per week

    • Access to cruise lines, airlines, and 3,000 US Golf Courses at guaranteed low prices.

    Cf appreciation program2
    CF Appreciation Program

    Silver Lake Resort,

    Kissimmee, Florida

    7 nights/$369 USD

    Wyndham Ka'eo Kai

    Kauai, Hawaii

    7 nights/$369 USD

    Barnsdale Country Club

    Rutland, England

    7 nights/$369 USD

    CF R&R Club – Examples:


    Cfone card
    CFOne Card

    • Confirms that an individual is a member of our One Community – One Million Strong

    • Provides access to MW programs, services and facilities

      Multi-phased approach

    • Phase 1: (Fall 2013) will launch with access to the CANEX Loyalty Program and CF Appreciation Program

    • Future Phases: expanded to include access to PSP recreation services; administration of Mess fees, access to clubs and activities, as well as other MW services.