Budget • Rating Figure For Hollyoaks = 840,000 divide 1000 = 840 multiply £6.23 = £5,233 • Rating Figure For Come Dine With Me = 340,000 divide 1000 = 340 multiply £6.23 = £2,118 • Rating Figure For Made In Chelsea = 708,000 divide 1000 = 708 multiply £6.23 = £4,410 Final Budget = £11,761
Deadline Friday 1st March!!
Target Audience • My target audience is Women between the ages of 16-30. using the standard ocuupational classification I think the following jobs would be held by my target audience. • 1233 - Hairdressing and beauty salon managers • 1152 - Office managers • 3413 - Actors and entertainers • 3414 - Dancers and choreographers • 4216 - Receptionists • Channel 4 - Hollyoaks, Come dine with me • E4 - Made in Chelsea, My mad fat diary • BBC 3 - Snog marry or avoid - Although this is a suitable programme for my target audience I will not be using this channel to advertise my channel as BBC does not show adverts. They are funded by the licence fee. • The channels i will advertise my product on will be Channel 4 and E4 as these programmes are popular to my target audience.
Description On Why I Think My Advert Will Be Successful I believe my advert will be a success as the product I am advertising is well known and popular for people who look after there hair. I also believe my advert will be a success as I have used the right target audience to sell my product. During my advert I have used Iconography this is a good technique as it draws the audiences attention towards the product as the product is made to look like the Character.
Channels I Would Like My Advert To Be On I will be using these two channels to advertise my product on as they suit best with my target audience.