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SWOT Analysis - PowerPoint PPT Presentation

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SWOT Analysis. Intro to Marketing. Start building your SWOT Use information from your fact finder to support your SWOT. Do Now. Create SWOT and Action Plan. Today’s Objectives. Create SWOT in power point for your chief marketing officer. A one page intro is helpful.

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Swot analysis

SWOT Analysis

Intro to Marketing

Do now

Do Now

Today s objectives

Today’s Objectives

Individual project step 3

  • Create SWOT in power point for your chief marketing officer.

    • A one page intro is helpful.

    • One page on each part of SWOT.

    • Have at least three strengths, three weaknesses, three opportunities and three threats.

  • Add a one page Action Plan to your SWOT.

  • Individual Project – Step 3

    Pair share

    Pair / Share

    Swot at work

    SWOT At Work

    What are presenter’s top 3 ways to generate new ideas from a SWOT?

    Applying SWOT Video

    Swot idea action





    SWOT Idea/Action



    Exit ticket

    Based on your SWOT:

    • How can your company take advantage of its top strength and best opportunity?

    Exit Ticket

    How it fits into planning

    Where are we today?

    BCG Matrix

    How can we grow?



    How it Fits into Planning

    Can we get there?