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Fashion Targets Breast Cancer partners with Cosmopolitan for a design competition to raise funds for cancer research. Fashion students in the UK can win the opportunity to have their t-shirt design featured in Cosmopolitan Magazine and showcased at London Fashion Week. Support the cause by purchasing the winning design and following the progress of the campaign in both magazines and stores. Join the movement of raising awareness and funds for Breakthrough Breast Cancer in 2013. Show your support, fight against cancer, and wear it proudly!
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“I love FTBC. I think it’s such a great way to support Breakthrough (as well as getting something lovely for yourself!), and hopefully will bring lots of new supporters to take on the fight against breast cancer. “ - supporter of FTBC FTBC WANTS COSMOPOLITAN TO GET INVOLVED!
Fashion Targets Breast Cancer are inspiring fashion students to get involved by designing the new FTBC awareness product. A t-shirt to be sold and modelled to thousands! One lucky fashion student from a university In the UK will get the chance to win the competitionand have his/her design recognised and show casted in Cosmopolitan Magazine.
The new design will be sold for cancer research funds in the existing supporting outlets. These outlets would stock Cosmopolitan Magazine in order to raise funds for the Magazine and for FTBC!
The winner will have his/her shirt modelled on the prestigious London Fashion Week catwalk where celebrities and, models will be around for advice and help! A once in a lifetime opportunity for someone trying to break into the fashion industry! Both in Magazines, Stores and on runway.
FTBC joins Cosmopolitan in a four week spread of the new campaign • Showing the progress of the competition, weekly • The winners designs and catwalk show • And follow up of the money raised for cancer research
Each year £12 million is raised and the proceeds go to Breakthrough Breast Cancer This year with the help of Cosmopolitan and the winning design we plan to raise the bar even higher, getting everyone on board and involved in our plans for FTBC 2013 • BUY IT. FIGHT IT. WEAR YOUR SUPPORT.