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The Future of Marketing: Digital Marketing Trends to Watch in 2017

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Imagine traveling by time machine and knowing the future trends…\n\nMarketing would be much easier \n\nKnowing which technologies would end up having impact on your marketing would save you from wasting time and money on different platforms\n\nWith future insights, you can understand your target audience and make plans to engage them \n\nSo, let’s make some predictions for 2017\n\n1. Data Driven Decisions\n2. Personalized campaigns\n3. Native Ads\n4. Responsive Design

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marketing trends in 2017

Marketing Trends In 2017

Knowing The Future Trend

Marketing would be easier
  • Can understand the target audience
  • Can know about technologies

let s make some predictions for 2017
Let’s make some predictions for 2017

what should be the color of your call to action button
What should be the color of your call to action button?

By combining scientific studies on color with

some design principles,we can create great

call-to-action button.


data driven decisions
Data Driven Decisions
  • marketers will make more data based


  • Art of marketing will be turning into a


  • can track website visitors,CTA clicks

personalized campaigns
Personalized Campaigns
  • Music listening apps allow to create personalized playlist
  • Amazon recommends products according to the interests of the users

how to show content to the target audience
How to show content to the target audience?

Create a buyer persona of audience and

then plan ad campaigns

native ads
Native Ads
  • In 2017,native ad spend is estimated to reach $17 B
  • Designed to fit naturally into publications

responsive design
Responsive Design
  • Google considers responsive design as a

ranking factor

  • Fits into every device on which Internet

can be used

  • Should ready with responsive design to

take on the future

thank you
Thank You!!!