Road safety: What works?. Margie Peden Coordinator, Unintentional Injury Prevention Department of Injuries and Violence Prevention World Health Organization. 1.3 million deaths. 20-50 million injuries. The social cost of road traffic injuries is enormous.
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Coordinator, Unintentional Injury Prevention
Department of Injuries and Violence Prevention
World Health Organization
GOVERNMENT & LEGISLATIVE BODIES
USERS / CITIZENS
ROAD INJURY PREVENTION POLICY
NGOs, SPECIAL INTEREST GROUPS
The story of ONE loved one can move an audience much more than statistics without faces!
NGOs should lobby for what works
Education is an important tool to shift social norms towards safer behaviour on the road, but is not a stand-alone road safety intervention
NGOs should lobby for infrastructural changes that
focus on high risk groups and work with the local community to implement proven interventions
NGO victim groups are best placed to support other survivors and their families, lobby for post crash services and raise awareness through major