The Chaptr

1. T H E B O O K S U B S C R I P T I O N B O X R E I M A G I N E D THECHAPTR

2. Topics to Discuss Essential points to cover What is a subscription box Introducing The Chaptr Mission of The Chaptr Expectations from The Chaptr Three benefits of reading community How to Reach Us

3. What is a subscription box Subscription boxes are recurring and physical deliveries of given products which are packaged with the aim of offering consumers additional value and a unique experience, added to the actual product contained within each box. These monthly subscription boxes give consumers the opportunity to try out new products and experiment with new brands without incurring exorbitant expenses. For retailers, it offers them a stable financial model that ensures recurring monthly income, which is certainly achievable in almost every niche, from beauty and fashion products to DIY items, pet products, and much more. If there are trending products or categories online, there are chances that you might just be successful in building a subscription-based business around them - if you play your cards right! Subscription Box

4. You can't buy happiness but you can buy books and that's kind of the same thing

5. Introducing The Chaptr Ever been reading a really good book and tried to explain it to someone who had not read the book? Your words feel insufficient to really communicate the captivating journey the book took you on. It’s the equivalent of trying to adequately describe the sights and sounds of strolling through New Orleans’ French Quarter or sailing along the Bosphorus. Difficult, right? More and more, we engage with others while experiencing events in The Chaptr. There were 2.2 million live tweets during this year’s Superbowl half- time show alone. And 143,199 live tweets in a single second discussing the movie Castle in the Sky as it was airing on TV in 2013. We enjoy connecting in real-time because our experiences are enhanced when we can share them with others. We watch movies together. See plays together. Listen to music together. But, reading books is, for the most part, a solitary activity. You read the book, enjoy it (…or not enjoy it), and move on. In all fairness, in traditional book clubs, you discuss the book, but not until you have finished the book. But, what about as you are reading? What about when you get to that insane plot twist or when you finally connect all the clues the author has left along the way? Wouldn’t it be nice to reach out to someone who is reading the book at the same time? So, when you say ‘Can you believe that just happened?’, you get other readers’ raw, unfiltered, real-time reactions?

6. Mission of The Chaptr Our mission is to bring together book lovers and facilitate a village where thought-provoking discussions can flourish and friendships blossom. To help accomplish this, we integrate social media into our reading experience in a way that promotes meaningful engagement between readers and enriches, not detracts from, the reading experience. We bring our own unique perspectives along with us as we read books, which means each reader may get something a little bit different (or in some cases, vastly different) from the same book. These varied experiences are what add a richness to the adventure of reading that you just don’t get while reading alone. Those are the conversations that live in The Chaptr.

7. An engaging community specifically for literature lovers. That means, at each step, we are asking ‘What will make this experience better for readers?’ ‘How can we connect readers in ways that are meaningful?’ E X P E C T A T I O N S The Chaptr Leveraging books as a means to open ourselves up to new perspectives. We choose books from a variety of genres, both fiction and non-fiction, so that each of us can take a step outside of our comfort zone every once in a while. As we experience perspectives on a particular plot, character description or protagonist’s journey, our own reading journey becomes more dynamic. other readers’ Exclusive content designed to spark thought- provoking conversations.

8. Three Benefits Of Joining A Reading Community I was just starting to like that character, when the author killed him off. Now the protagonist will have to look for a new mentor for reading community , but who will he turn to—someone good or evil? The best stories follow timeless formulas, yet are pleasingly unpredictable. Authors of fiction have unlimited creative liberty when drafting their hero’s journey. While non-fiction authors don’t share the same unchecked liberty, they have significant opportunities to determine the tone, depth of information, level of mystery, and retelling of the order of events in their story. Unpredictability permeates all fascinating reads: main characters hurdle challenges, side characters distract, befriend, encourage, seduce, enable, poison, or deceive them, and the setting or circumstances morph as the characters navigate their obstacles with courage or fear, difficulty or ease, sincerity or humor. Unpredictability is what makes fiction and non-fiction such fun to read…and discuss.

9. R e a l T i m e B o o k D i s c u s s i o n s Reading is typically a solitary activity. When the three female scientists at NASA face discrimination for being African-American in Hidden Figures, the reader experiences deep frustration. When the allusive main character living in a mansion withholds details about his upbringing in The Great Gatsby, we become curious. Or when the devoted mother disappears in Where’d You Go Bernadette, it’s quite the shock. Yet readers almost always look up from their paper world to find their surroundings unchanged and have no outlet for their questions, take-aways, conspiracies, and revelations. Put formulaically: Deep Thoughts + No Conversations = Sad Combination for Book Nerd. Benefits Of Joining A Reading Community

10. And this problem has only increased since the social gathering restrictions ushered in by COVID-19 have toppled in-person book clubs. But in online reading communities, you can geek out as much as you’d like, making your journey through a book significantly more immersive. At simultaneously. This means whenever readers encounter a confusing concept, interesting twist, or emotive anecdote, they can open our book app and hash it out with fellow readers. Real-time book discussions also allow for readers to share hypotheses and predictions about what may happen next in the story. The Chaptr, we read books separately yet

11. D e e p e r R e a d i n g , W i d e r T h i n k i n g John Coleman writes in Harvard Business Review, that being part of a reading community can help you focus your reading and widen your understanding. The Chaptr intentionally chooses books from varying genres for this very reason. As Coleman reasons in his article, “Engaging with diverse content—fiction, history, biography, social science—can pull you out of your day-to-day routine and help you make connections between ideas from other fields that might be relevant to your work or life.” Benefits Of Joining A Reading Community Discussing the book takes you even further. Not only does a looming discussion encourage insightful reading, but it also creates a platform for each reader to hear everyone else’s thoughts, interpretations, and connections. Imagine the thought you put into your reading automatically multiplying by however many other minds is in the discussion. Neat, right?

12. But In Online Reading Communities, You Can Geek Out As Much As You’d Like, Making Your Journey Through A Book Significantly More Immersive.

13. Y o u ’ r e H e l d A c c o u n t a b l e Maybe, as you read this, your eyes veer over to a large stack of unread books sitting on your bedside table. They look back at you oh-so judgmentally (beneath a thin layer of dust). Or at least that’s the picture that the Pew Research’s statistics from recent years paint. And let’s be honest, there’s little motivation to use our limited free time slowly slogging through a book we don’t particularly enjoy. However, reading communities spur commitment. And a lot can be learned from books that aren’t necessarily our cup of tea; empathy is one of those things, suggests Psychology Today. So, if you’re looking for that extra oomph of motivation in your literary life, be sure to sign up for a reading community. Benefits Of Joining A Reading Community

14. C O N C L U S I O N The three main benefits of joining a reading community are real-time book discussions, exposure to new ideas, and extra motivation to finish books. If you’re looking for a fun and engaging online reading community, be sure to check us out at The Chaptr! And hey, the new year is the perfect opportunity to resolve to read more. With that in mind, is there a book that you’re looking forward to reading in 2021?

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