1 / 21

Music Magazine Research

Music Magazine Research. By Louise Fox. EMAP was founded in 1947 by Richard Winfrey. The company owned by Apax and Guardian Media Group. "EMAP" is an acronym, standing for East Midland Allied Press.

eldon
Download Presentation

Music Magazine Research

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Music Magazine Research By Louise Fox

  2. EMAP was founded in 1947 by Richard Winfrey. The company owned by Apax and Guardian Media Group. "EMAP" is an acronym, standing for East Midland Allied Press. The company was formed by the merger of the Northamptonshire Printing and Publishing Co., the Peterborough Advertiser Co., the West Norfolk and King's Lynn Newspaper Co. and commercial printing sections at Rushden, King's Lynn and Bury St. Edmunds. Emap International Limited is a British media company, specialising in the production of business-to-business magazines, and the organisation of business events and conferences. The Winfrey family continued to work on the management team of EMAP until the early 1980s and remained large shareholders until two thirds of the company were sold to Bauer Media Group in early 2008 EMAP eventually became a PLC in the late 1970s under the guidance of the extremely successful partnership of Sir Robin Miller and David Arculus. In 1996 EMAP PLC agreed to sell its 65 newspaper titles, including the 300-year-old Stamford Mercury, to Johnston Press for £111 million. The Emap name will continue to be used for the magazines operation, which at the time accounted for around 18 percent of the group's turnover. The database business is to be called 4C Group, and the events unit will be renamed I2i Events Group.

  3. Bauer was founded in 1875 and has been managed by four generations of the Bauer family. It was originally set up in a small printing house but now the Bauer Publishing Group has grown into a worldwide publishing and media company. The Bauer Publishing Group consists of 282 magazines worldwide in 15 countries, as well as TV and radio stations. Bauer started in the UK with the launch of Bella magazine in 1987 and as H Bauer Publishing became Britain's third largest publisher. Today, Bauer Media spans over 80 influential brand names covering a diverse range of interests including heat – the must have weekly celebrity title, Parkers, MATCH!, CAR and Yours. Bauer Media is a sister company of H Bauer Publishing, publisher of the UK's biggest TV listings, Take a Break and Bella. Bauer Media Group has a 50% stake in the British television company Box Television, the other half owned by Channel 4. Box Television produces several popular music television channels, which include: Q TV, 4Music, Kiss TV, Kerrang! TV , The Box , Magic TV and Smash Hits TV . The group acquired Australia's largest magazine publisher, Australian Consolidated Press from private equity paymasters, in 2012, increasing the company’s value to more than €2 billion. In 1994, the company bought a small magazine called For Him Magazine which is now the core of the best-selling international multi-platform brand FHM.

  4. With more than 60 iconic media brands, IPC creates content for multiple platforms, across print, online, mobile, tablets and events. IPC media was founded in 1958 “As the UK's leading consumer magazine publisher we engage with 26m UK adults - almost two thirds of UK women and 42% of UK men”. IPC Southbank – Is their upmarket women's division and comprises luxury fashion brands including Marie Claire and InStyle, lifestyle brands including woman&home and Essentials and home interest brands including Ideal Home, Livingetc and housetohome. They have three publishing divisions; IPC Connect, IPC Inspire and IPC Southbank. IPC Connect- Their mass market women's division comprises famous women's weeklies including Now, Chat and Woman; TV entertainment brands including What's on TV, TVTimes and TV & Satellite Week and the goodtoknow network. IPC Inspire- Their men’s portfolio has a wealth of leisure brands including Country Life, Horse & Hound, Rugby World and Decanter, as well as lifestyle brands including Nuts, Mousebreaker and NME.

  5. magazine • Q magazine was founded by Mark Ellen and David Hepworth and was first published in October 1986 by Bauer Media Group and is published monthly in the United Kingdom. In the early years, the magazine was sub-titled "The modern guide to music and more". It was originally to be called Cue, but the name was changed so that it wouldn't be mistaken for a snooker magazine. Another reason, cited in Q's 200th edition, is that a single-letter title would be more prominent on newsstands. • Mission Statement: ‘Q is the magazine that brings music alive. It draws together the biggest stars, the most exciting phenomena, the new artists that matter and a healthy dose of irreverence to create an unmissable widescreen picture of what’s really happening in rock and roll right now.Every issue features agenda-setting star interviews, the month’s biggest moments in music, and fascinating investigations into the wider world of rock and roll. Each month Q’s comprehensive reviews section gives the last word on all the most important new releases and reissues – and feeds Q’s readers’ hunger for new music to enjoy. Q’s reviews section is the ultimate critical overview of music. And magazine’s unrivalled access brings its readers up close and personal with the stars who set the agenda. Q is the ultimate rock and roll read’ Andrew Harrison - Editor, Q Magazine.

  6. Q magazine has its own award ceremony called ‘The Q Awards’ it is an annual event and has been since in began in 1990. The Q Awards have become one of Britain's biggest and best publicised music awards, helped in no small part by the often boisterous behaviour of the celebrities who attend the event such as Lady GaGa, Muse, Coldplay and many more.

  7. Audience • Q magazine has a large circulation of 88,420 and readership of 473,000. 67.2% of its readers are male and a further 32.8% are female, the age of readers ranges from15+, as you can see in the table above, this helps the magazine with what articles and advertisements to put into its magazine. • However, they use a range of music artists, such as Michael Jackson, Cheryl Cole, Muse and Green day. This increases the readership as they are targeting various consumers.

  8. Other Media outlets • The Q brand has developed a worldwide reputation as a trusted and premium quality voice of musical authority amongst fans, musicians and the music industry alike - one that is founded upon Q's unrivalled access, world-beating exclusives and outstanding production values. This reputation is extended not only through the magazine but also across online, radio, TV and on into Q's unique events, which encompass exclusive, intimate live shows with major stars and the world famous annual Q Awards.

  9. ADVERTISING RATE CARD

  10. Conclusion Q magazine was founded by Mark Ellen and David Hepworth in 1986 and is published by Bauer Media Group on a monthly basis in the United Kingdom. The Editor-in-chief is Paul Rees and his office is based in ‘Q magazine’ headquarters in London.

  11. Magazine • Kerrang! was founded by Geoff Barton in 1981 and was first published in June 1981by Bauer Media Group and is published weekly in the United Kingdom. It was first published as a one-off supplement in the Sounds newspaper and was named Kerrang! after the onomatopoeic word that derives from the sound made when playing a power chord on an electric guitar. In the early 2000s it became the best-selling British music newspaper. • Mission Statement: ‘Kerrang! will ensure that we are constantly appealing to our spectrum of readers. From the younger teenage readers who are more open to different genres of rock music – from EMO to Thrash etc, to the readers who respect Kerrang! as an authority when it comes to our scene’s heritage bands.Each issue will include a balance of bands and scenes to guarantee that we’re providing for our readers’ need for variety and their passionate appetite for their favourite bands as well as their desire to be introduced to new music within our world.We will focus on the biggest things that are going on in our world each week, as well as guaranteeing that we are giving our main base of younger readers everything they need to get into and on top of this the interest in older, harder bands, cementing our role as an educator.’ –James McMahon , Editor

  12. Awards • Kerrang! magazine has its own award ceremony called ‘The Kerrang! Awards’ it is an annual event and has been since in began in 1993. The Kerrang! Awards became one of Britain's most recognised award events, presented by major celebrities such as Jodie Marsh.

  13. Audience • Kerrang! magazine has a large circulation of 40,203 and readership of 387,000. 42.6% of its readers are female and a larger 57.4% are male, the age of readers ranges from15+, as you can see in the table above, this helps the magazine with what articles and advertisements to put into its magazine. • However, they use a range of music artists, such as Green Day, Paramore, Black veil brides, Bring me the horizon, 30seconds to mars and Muse, all of which are of genre which restricts their readership and audience.

  14. Other media outlets • Kerrang! has many media outlets across the United Kingdom and has not only a magazine, but is also online, on radio, on TV and holds unique events such as The Kerrang! Awards since first starting up in 1981.

  15. ADVERTISING Rate card

  16. conclusion Kerrang! was founded by Geoff Barton in 1981 and was first published in June 1981by Bauer Media Group. It was first published as a one-off supplement in the Sounds newspaper and was named Kerrang! after the onomatopoeic word that derives from the sound made when playing a power chord on an electric guitar.

More Related