Chapter 12 Business Presentations. Presented by: Adam Nilsson. Getting ready for an Oral Presentation. Five different areas: Preparation Organization Audience rapport Visual aids Delivery. Focusing on the right things. Focus on: What you want to accomplish Giving advice Sell a product
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Presented by: Adam Nilsson
Five different areas:
What you want to accomplish
Sell a product
How will this topic appeal to this audience?
How can I relate this to my audience?
How do I gain credibility?
What would be most effective?
What do I have to do so my audience remembers my main points?
Good organization and conscious repetition
Tell them what you are going to say, say it and tell them what you said.
Capture your audience attention from the beginning
Get the audience involved
Summarize the main themes of the presentation
Leave the audience with a memorable ‘take away’
Include a statement that allows you to leave the podium gracefully
Don’t introduce any new material
Worst and best case scenarios
Used to: Clarify points, improve comprehension and aid retention.
Different types of visual aids:
Analyzing the situation and purpose
Anticipating your audience
Adapting text and color selections
Organizing your slides
Composing your slideshow
Most important: Practice and prepare your presentation.
Keep your audience engaged:
Use a remote control
Maintain a connection with the audience
Have the right slide on display
Give the audience time to read the slide
Delivery method – Make notes, memorize your most important points.
Combating stage fight – It’s natural to be nervous but don’t tell everyone that you are.
Before your presentation:
Practice stress reduction
Begin with a pause
Present your first sentence from memory
Skip the apologies
Put the brakes on
Use visual aids
Summarize your main points
Reinforce your main points
End with summary and appreciation