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Service Evolution In the Southern Region

Service Evolution In the Southern Region. Mark Fox Tom Bradshaw Southern Region Headquarters. Talk of Change. Lots of Talk About Change “Simple” Ideas have come a long way Thumb drives , Internet, MP3s Not Around 10—15 years ago How Does the NWS Prepare for the Future ?.

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Service Evolution In the Southern Region

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  1. Service EvolutionIn the Southern Region Mark Fox Tom Bradshaw Southern Region Headquarters

  2. Talk of Change • Lots of Talk About Change • “Simple” Ideas have come a long way • Thumb drives , Internet, MP3s • Not Around 10—15 years ago • How Does the NWS Prepare for the Future ?

  3. Evolution of Service • ConOps Implementation deals with infrastructure • SRH Vision of the Future deals mainly with service • Where are we in terms of providing service ? • SSD / CWWD project to find out

  4. Types of Services • Communications • Training • Forecast Process • Digital Services We Focused on Weather Information Communications During Hazardous Weather

  5. Methodology • Phone Calls to WFOs / RFCs • Talked mainly with WCMs • Some MICs • HICs • 10 – 40 minutes with each • Discussion went as far as the office would take it • Some discussed all aspects, most did not • All talked about impact weather communication services

  6. Questions • Who are the core partners for your office? • What is your “best” service you provide to your core partners? • How do you track services information? • Does your office participate in: • Conference calls? • IM (why or why not) • Graphicasts? • Would you be participating with IM if it were more easily available? • What do you do at your office that should be made available elsewhere? • How involved is management in hazardous communications? Do the forecasters brief, or is it just management. • What are your office’s future plans?

  7. Core Partners • Who are the core partners for your office? • WFOs • 82% Emergency Management & Media • 18% Emergency Management Only • 100% Emergency Management • RFCs • 100% WFOs / Water Districts / COE • CWSUs • FAA / Pilots / WFOs

  8. What is Your “Best” Service ? • 50% Direct and Personal Communication • Specific Mention of “Hand Holding” • 15% Conference Calls • 10% Special Web Page • 10% E-mail Briefings • 6% Warnings and Statements • 3% Graphical Forecasts • 3% Instant Messaging • 3% Customer Workshops

  9. Conference Calls ? • Wanted to know whether or not offices were performing conference calls during local / sub-regional hazardous weather • 94% Yes • 6 % No

  10. Instant Messaging ? • Wanted to know whether or not offices were using instant messaging with media customers during local hazardous weather • 42% Yes • 58% No

  11. Graphical Forecasts ? • Wanted to know whether or not offices were using graphical forecasts (other than PNG maker) for hazardous and/or non-hazardous weather. • 56% Yes • 44% No

  12. Why Do This • To Go Forward, We must know where we are • Assumption that Service Evolution has begun and is in full swing • Led by Local Offices • Not a Regional thing…This is going on throughout the Weather Service

  13. Bottom Line • Each office mentioned the need for a continual and constant relationship with local customers • Each office understands their local customer needs and are tailoring their services to meet those needs

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