Demystifying Website Analytics for SMBs/SMEs: The VisiStat Solution
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Demystifying Website Analytics for SMBs/SMEs: The VisiStat Solution
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Presentation Transcript
Do You Speak “Website?" Jim Bennette - CEO, VisiStat
US business statistics 27.5M US Total SMB/SME = 99.9% (Small Medium Business / Enterprises)
TRANSLATING data into information TRANSLATOR
“Website speak” 0101011101100101001000000110100001100001011101100110010100100000011101010110111001101100011010010110110101101001011101000110010101100100001000000110011001110101011011100110010001110011001011000010000001100001011011100110010000100000011101110110010100100000011101110110000101101110011101000010000001110100011011110010000001110011011100000110010101101110011001000010000001110100011010000110010101101101001000000110111101101110001000000111100101101111011101010111001000100000011100000111001001101111011001000111010101100011011101000111001100100000011000010110111001100100001000000111001101100101011100100111011001101001011000110110010101110011
Data TRANSLATED “We have unlimited funds, and we want to spend them on your products and services”
Website Speak = Traffic Sources VisiStat Proprietary and Confidential
Data TRANSLATED 8% 17% 42% 33% VisiStat Proprietary and Confidential