Business Aims and Objectives. Unit 1.3. Bellwork. Internet search, pick a company/organization that you have an interest in, find it’s Mission Statement, Be ready to share it with the class. . Questions for a Business. Where are we now?
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Where are we now?
Where do we want to be? What is our target? What is our purpose?
How do we get there?
How do we know we are there?
Vision – If you have a vision, what would that be?
Vision Statement – Vision or Aspiration of a business – Where does it want to be in the long run. If the business would consider itself a success, what would that look like. Ex. Apple, PVHS, Jaguars, Sharks
How is the “vision” going to be achieved?
What is the purpose of the business?
Does NOT have a time frame
Qualitative NOT Quantitative
Clearly defined and realistic and achievable
Unifies all employees – This is our vision, this is our mission to achieve our vision
Public relations stunt
Only purpose of business is to make a profit
How can you create one statement that addresses all facets of a business
How can you get all employees on board – What about pt employees/contractors?
Pg. 44 in packet
With a partner – read and answer the questions. 1 paper per 2 students
established (market leader, corporate growth)
With a partner