Design Process - PowerPoint PPT Presentation

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Design Process

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  1. Design Process

  2. Design Process Concepts Roughs Revisions Final comprehensives

  3. Design Process Concepts Roughs Revisions Final comprehensives - research, brainstorm idea, sketches, thumbnails

  4. Design Process Concepts Roughs Revisions Final comprehensives - thumbnails: small sketches, simple drawings to record your ideas in your mind.

  5. Thumbnails • Each thumbnail has different versions and idea. • It helps you to develop idea continuously. • It allows you to evaluate the idea more effectively Thumbnails of BioTrekker’s Logo

  6. Thumbnails • Sometimes, you comes up one or two major idea and have variations of that idea. • Then, you ask yourself. Does each of them fit my concept? Does it attract target audience? Is it the right solution for clients? • Thumbnails help you to evaluate each design quickly. Thumbnails of BioTrekker’s Logo

  7. Thumbnails • Sometimes, you could come up with 40-50 ideas • You may also try to find out the relationship of colors and impact. Thumbnails of BioTrekker’s Logo

  8. Design Process Concepts Roughs Revisions Final comprehensives • 1st full size sketches of the image. • Cos you want to test whether the original idea works on a larger scale

  9. Roughs When you enlarge the small sketch into full size image, you’ll find out more problem and additional decision to make

  10. Roughs Roughs of 3 folds brochure The image is refined again and again until all design problem are solved.

  11. Design Process Concepts Roughs Revisions Final comprehensives - To critique and give you feedback. So that, last minute changes can be suggested.

  12. Design Process Concepts Roughs Revisions Final comprehensives Usually, it is computer generated. It combines photos, electronic illustrations and a scanned pen-and-ink rendering.

  13. Final Roughs • Final rough (also called comprehensive or comp for short) • The rough is closed to finished product to sell idea. Usually, it is in color.

  14. Final Comprehensives You do the presentation. After the clients approve, it is ready for press.