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Empowering Business Students: Embedding Sustainability for Success

Join us on February 24, 2012, as we delve into incorporating sustainability into the student experience. Discover the key role of management education and how it shapes future leaders. Explore sustainable campus initiatives, curriculum integration, community engagement, and career opportunities. Learn from alumni success stories and gain valuable insights on driving sustainable practices in business. Embrace the challenge, think strategically, and make a difference for a better tomorrow!

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Empowering Business Students: Embedding Sustainability for Success

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  1. Incorporating Sustainability Into the Student Experience Friday, February 24, 2012 9:00 am EST

  2. A little bit about me…

  3. What do we mean by sustainability? “We are launching Ecomagination not because it is trendy or moral, but because it will accelerate our growth and make us more competitive.” GE CEO Jeff Immelt

  4. The key role management education plays

  5. What we will cover today

  6. 1. Recruitment

  7. Kinds of students • Ask for it by name • Expect it to be part of a quality business school • Interested but not sure how it fits into career • Not exactly sure what it is • Not interested, but…

  8. Business of Branding Survey Is important or very important in their business degree www.carringtoncrisp.com/the_business_of_branding

  9. Business of Branding Survey Is important or very important in their business degree Wanted specialized degrees www.carringtoncrisp.com/the_business_of_branding

  10. Sustainability Rankings

  11. Word of mouth

  12. 2. From Day 1/Sustainable Campus

  13. Sustainability Reporting

  14. Sustainable Campus

  15. Use your students!

  16. Sustainable Campus

  17. Sending consistent messages from Day 1

  18. 3. Teaching/Curriculum

  19. Business of Branding Survey Expect it in the core curriculum Presented as an add on www.carringtoncrisp.com/the_business_of_branding

  20. Ethics and Business & Society

  21. Faculty

  22. Case Studies

  23. Electives

  24. 4. Community

  25. 4. Community

  26. 5. Student experiences

  27. Student Clubs

  28. Core Courses Accounting Economics Entrepreneurship Strategy Finance Marketing Operations IM Organizational Behaviour

  29. Student Experiences Consulting Events Store Board Fellows

  30. Going online

  31. 5. Careers

  32. Careers Services • Internships • 3-day CSR Trek • Speed dating • Travel + internship Stipends • PDF Career Resources • Weekend focus events

  33. 7. Alumni

  34. Alumni Networks

  35. Executive Education • 1 in 4 CEOs say that the lack of skills and knowledge among senior and middle management is one of the top three barriers to them as a CEO in implementing an integrated and strategic company wide approach to sustainability. Accenture and UN Global Compact CEO Study 2010

  36. Some final words of advice…

  37. 1. Think Strategically

  38. 2. Make it useful and relevant

  39. 3. Approach it from different angles

  40. 4. Practice what you teach

  41. 5. Get engaged in the discussion

  42. 6. Everyone has a role to play

  43. 7. Stay positive

  44. 8. One size does NOT fit all

  45. 9. Become a resource

  46. 10. Keep it going

  47. Have fun with it

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