Persuasive speech: a speech whose message attempts to change or reinforce an audience’s thoughts, feelings or actions. Types of Persuasive Speeches Focus on Different Types of Change. Questions of fact Questions of value Questions of policy. Question of fact:
a speech whose message attempts to change or reinforce an audience’s thoughts, feelings or actions.
addresses the truth of an assertion (we want to persuade an audience of what is or is not true.)
addresses the merit or morality of an object, action or belief. (We want to persuade an audience about what is good or bad, right or wrong.)
addresses the best course of action, or solution to a problem.
will motivate an audience to engage in a specific behavior or take a specific action.
will motivate an audience to adopt a new position without also asking them to act in support of that positions.
Passive Agreement Value
To persuade my audience that city council meetings make a difference.
To persuade my audience that training programs are beneficial to their health.
To persuade my audience to attend the next city council meeting.
To persuade my audience to adopt my training program.Persuasive Specific Purpose Statements