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Audio Video In Wordpress Blogs New Media Marketing & Video Landing Pages Mike Stewart

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Audio Video In Wordpress Blogs New Media Marketing & Video Landing Pages Mike Stewart 3 Biggest Internet Problems for Businesses, Online or Offline Getting a websites up and running Getting traffic – I call viewers & listeners

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3 biggest internet problems for businesses online or offline
3 Biggest Internet Problems for Businesses, Online or Offline
  • Getting a websites up and running
  • Getting traffic – I call viewers & listeners
  • Building an audience who knows, loves and trusts you, then will buy from you because of that relationship
  • What if there was a simpler, faster way to get started in 10 minutes or less?The answer is Blogs & Video Landing Pages!
slide4
What we are covering today…

I am going to show you what a blog is, why you should blog, and why use Wordpress!

Why old media ads just do not cut it anymore

How new media marketing works for me & why you should take the time to be the dominator of your niche with blogs, podcasts, and video blogs

How to make compelling audio and video content with no editing and have it on the web in a matter of minutes.

What are video landing pages and how businesses benefit from them.

slide5
What is a Blog? (Web Log)

A blog is a website that does not require you to be held hostage by a web master. The computer makes the webpages. You can learn blogging in 10 minutes or less! Wordpress is best! Your website could have it built in, & you not even know it!Blogs have RSS which automates content all over the internet. Text, images & especially, audio & video you create!

slide6
What is RSS?

Stands for Real Simple Syndication.What does that mean to my business?

My personality, authority expertise, and business recommendations are automatically found all over the internet.

I get found because search engines rank blogs higher than HTML web pages that never change. I create community and niche celebrity.

People who know love and trust me, get my content instantly when I create it.

slide7
RSS Newsreaders & Aggregators

Google RSS Reader

Feedreader.com

Yahoo RSS Reader

Pyro.TV Video RSS Channels

slide10
Apple TV & Tivo Can Play Your Podcast& Videos In Your Subscriber’s Living Rooms

It is your responsibility to educate your subscribers to “tune you in”

slide11
There are NO excuses!Everyone, online or offline should podcast or video blog!

Everyone now online can read, hear or watch content that you publish while you are building trusting relationships with those subscribers. We must educate our prospects how easy it is get our RSS feeds. Audio and video builds trust faster than any other media and quickly conveys more info. Your prospects can choose to hear you on their PC, Ipod, Iphone, and noweven on their TV sets in their living room with a TIVO or Apple TV.

slide12
Is Old Media Advertising Failing?

Do you use the yellow pages or Google?

Do you get the even get the local newspaper or do you read the news online?

Do listen to the commercial radio or other means of radio content? (CDs, Mp3s, Satellite)

Do you watch the local news or national news on TV or from a computer / mobile device?

Have you ever fast forwarded through a commercial with your VCR or your TIVO?

More & more of us are ignoring old media, and are using new media, the reason for the decline of old media’s effectiveness.

slide13
Old Media Is Expensive, New Media Is Pennies & Where Niche Audiences Reside!

FACTS:

50 million Americans now turn daily to the internet for news

Association of National Advertisers concluded that TV advertising is becoming less and less effective

45 percent of TV advertisers are looking to online video advertising.

slide14
So What Is New Media Marketing

Conversation marketing vs. interruptive marketing of old media

Dialogue with your niche where there is a sense of community and trust as opposed to being told what to like and use

People do business with those they know, like and trust

You become a trusted friend who recommends products and services that solve their problems

You are narrow casting instead of untargeted broadcasting

slide15
How Do You Add Audio To A Blog? …Podcasting.

You have to say something useful, helpful and intelligent that your audience will embrace and be eager to hear more from you. In the process, you can suggest, or advertise solutions to problems that result in actions from them that makes you money!

You need…

A quiet room and a microphone hooked to a computer on the internet! Broadcast to the world!

slide16
Recording Software Creates MP3s

The audio standard for products and the internet

Make CD Tracks

Make Web Audio Files

Edit Voice

Rip Audio CDs

Capture from analog

sources such as cassettesCapturing your teleseminars to podcasts

slide17
Getting clean audio for podcasts and video blogs

set you apart from the “You Tubers”

Audio Technica Pro-41

slide18
Let’s do an audio only, or podcast in Wordpress now.

Right now we are going to record some show audio content in mp3 in Sound Forge, save it as 22.5 - 56kbps mp3, the FM radio quality setting for podcasting.

Do some fast basic editing if needed

Fastest easiest contentDo an INTERVIEW!

slide19
A Review of What We did!
  • Typed text content in the posting box
  • Saved an MP3 audio file. Video you make FLV or MP4 video files.
  • Uploaded the media via BlogMediaUploader Software – www.BlogMediaUploader.com
  • Pasted link to media in a Wordpress entry field
  • Saved posting to blog and the players for audio and video were automatically embedded in blog post and while making an RSS feed that was Itunes compatible - No need to learn hard programming code or complex software to build audio/video web players!
slide22
Video blogs are better using a lavaliere microphone for close micing,But you can use a handheld mic too.

Audio Technic a Pro-70

slide23
Let’s Create Vblog ContentUsing a Show & Tell 1 Take Approach

with the Video Capture Wizard

slide26

If you can look at a camcorder lens, use a professional microphone, create an original presentation and talk about it…

You could make a video blog presentation like this one in 1 take.

you need a microphone a lightsnake and a camcorder

You need a microphone, a lightsnake and a camcorder

You can do near broadcast quality podcasts and vblogs

only 4 controls to learn

Only 4 controls to learn

Start

Stop

Record Camcorder

Record Your Computer Screen

slide29
Case Studies Of Those Who Took ActionOnline Sales – Relationship Buildingwww.FromTheDeskOfMikeStewart.com

Where I inform, educate, entertain and advertise.

Relationship building and product offers

Have sales and promotions

slide30
Video Resumes – Gus Cawleywww.VideoHeadHunter.net

Made over $100K extra in the last 60 days because sent video resumes of candidates for executive positions that paid those fees.

Coca Cola was amazed that he could provide an email link to video he created!

slide31
Coach, Trainer and Speaker – Steve Seiboldwww.MentalToughnessBlog.com

Relationship building discussions and training which results in sales of products and seminars while having conversation with his subscribers.

slide32
Vendor support and feedbackwww.Airdexblog.com

Pallet manufacturer uses a video blog to demo products & get feedback from vendors saving thousands in sales rep travel expenses!

slide33
Tempe, Arizona Car Dealershipwww.AutoVideoBlogs.com

Sends prospects personalized, password protected video tours of the cars they are interested in to build trust to come into the dealership and buy!

slide34
Blogs Bring Traffic toVideo Landing Pages!Also Adwords, SEO, JVs, Affiliates – Traffic = Viewers/Listeners
  • Write, shoot, edit and deliver website TV commercials!
  • Videos that can introduce, tour, explain, show customer testimonials, demonstrate services, show products, present specials, and even timely sales that are broadcast on demand from a local business website
how do i know this works
How Do I Know This Works?
  • Tested several my online business and other brick & mortar businesses with this method to see the results.
  • We will view the proof of 2 local common brick and mortar business case studies!
  • www.CarpetDepotDecatur.com
  • www.NorthFultonExterminating.com
slide44
Local Home Service Businesswww.NorthFultonExterminating.comwww.YuckyNastyBugFacts.com

Drives local Google Adwords to join list and watch video blog

Every episode makes you want to use his service without him selling anything

He just points out problems and he has the solutions

slide45
A Labor Of Lovewww.MichaelandMike.com

This is my dream I started 30 years ago. Podcasting, and blogging has helped it to become a reality. It brought together 3 old friends.

slide46
A now a little fun to close..

A blast from my past and sample of MichaelandMike.com

(15)

what if
What If…
  • You could look over my shoulder and do exactly what I did?
  • You could learn the exact techniques my successful students us have used to make money and profit with audio & video?
  • Who would want to start today?
slide49
The Complete A/V Wordpress System

3 hours of DVD training show step by step how to create podcast and video blog content plus a CD-Rom of software tutorials to show you the simple clicks to blogging with audio and video success.

Sold Online $497.00

audio video wordpress system
Audio/Video Wordpress System
  • Word Press Training DVD $497
  • Blog Video Creator Software $97
  • Video Capture Wizard $39
  • FLV Producer Lite $97
  • Blog Video Uploader $97

Total Value $827.00

the private members area
The Private Members Area
  • You’ll be able to download updates
  • Ask questions
  • Download recordings
  • Access hours upon hours of tutorials
  • Backups of software

Total Value $497

audio video wordpress system53
Audio/Video Wordpress System
  • Word Press Training DVD $497
  • Blog Video Creator Software $97
  • Video Capture Wizard $39
  • FLV Producer Lite $97
  • Blog Video Uploader $97
  • Private Members Area $497

Total Value $1324.00

video landing page secrets
Video Landing Page Secrets
  • The software and training to make Video Landing pages from your video content.
first 100 people also receive
First 100 People Also Receive…
  • 100 Royalty Free Music Tracks
  • If you use copyrighted music you could get sued for BIG BUCKS!!!
  • Online you could pay $29.97 per track
  • If you bought one track at a time, that is a value of $2997
audio video system
Audio / Video System
  • Word Press Training DVD $497
  • Blog Video Creator Software $97
  • Video Capture Wizard $39
  • FLV Producer Lite $97
  • Blog Video Uploader $97
  • Private Members Area $497
  • 100 Royalty FREE Music Tracks $2997
  • Video Landing Page Secrets $497
  • Certificate 1 hour of “rescue me help” $500

Total REAL Value - $5318

audio video wordpress landing page system
Audio/Video Wordpress Landing Page System

Today Only

Courses and software ONLY $1497or…

Add pro audio microphone systemOnly $1797

slide60
Thank You!

I will be at the back of the room to answer your questions and help you start to succeed today withAudio Video In Wordpress and Video Landing Pages!

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