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Smokefree policy into action Toni Dale – Cancer Society Auckland Natalie Hansby – Auckland Zoo

Auckland Zoo is smokefree. Smokefree policy into action Toni Dale – Cancer Society Auckland Natalie Hansby – Auckland Zoo. Policy change. Smokefree not always driven by ‘health’ Initiated from zoo visitor feedback For Auckland Zoo it was about improving customer experience.

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Smokefree policy into action Toni Dale – Cancer Society Auckland Natalie Hansby – Auckland Zoo

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  1. Auckland Zoo is smokefree Smokefree policy into action Toni Dale – Cancer Society Auckland Natalie Hansby – Auckland Zoo

  2. Policy change • Smokefree not always driven by ‘health’ • Initiated from zoo visitor feedback • For Auckland Zoo it was about improving customer experience

  3. What’s in it for Cancer Society Auckland? • Another significant smokefree venue • Part of local council facilities – fits with other work • Media profile for smokefree public spaces • Totally smokefree policy • It’s the zoo!!! • Potential case study material

  4. What’s in it for Auckland Zoo? • Improved customer experience • Reducing risk to animals, visitors, and staff • Reducing litter • Receiving best practice advice • Joining forces with another reputable brand

  5. Why we worked together • Who would turn down working with the Zoo? • On the same page right from the start • Right people in right place at right time • History with smokefree • Existing relationships utilised • Join forces to use brand power

  6. What we worked on together • Getting staff on board with policy change • Managing smokers at the zoo entrance • Solving signage issues • Keeping costs to a minimum • Ensuring best practice

  7. The process – 5 easy steps • Governance approval • Consult with staff • Communications and signage • Launch • Review

  8. Successes • Partnership worked well • Improved visitor experience • Staff quitting • Media response

  9. Media coverage

  10. Public response • So ready for this! • Most common feedback at launch was: “we thought it was already smokefree”

  11. Questions?

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