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Effective Communication with the ITDM . Canaltech is an internet media based focused on a specific audience: TCI professionals from all over Brazil.

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Presentation Transcript
slide2

Canaltech is an internet media based focused on a specific audience: TCI professionals from all over Brazil.

With an analytical and up-to-date content, it covers different areas of business technology. We are a reliable media to help ITDM on their purchases of products and services.

our main areas of coverage
Our main areas of coverage
  • Infrastructure
  • Security
  • Cloud Computing
  • IT Management
  • Telecom
  • Market
  • Career
  • Development
slide4

Monthly Audience (Corp Area)

4 milion

pageviews

1 million

visits

700.000

Unique visitors

Average time:

10 minutes

slide5

Social Networks

184.000

fans

6.800

Fans (Corporate)

223.000

followers

11.000

followers

18.000

subscribers

slide8

Audience

Gender

16%

84%

slide10

Audience

Mainsubjects in 2013:

- BI

- Security

- Cost-cutting

- Mobility

- ERP

- Career

slide11

Media Strategies

  • Qualified leads
  • Customized Content
  • E-mail marketing and newsletter
  • Banners with a high standard CTR
  • Social media intelligence
slide12

Qualified leads

Targeted and qualified lead generation: segmentation on company size, job, region etc.

Formats:

  • White Paper
  • Webinar
  • Webcast
  • Webmeeting
  • Customized Content CT
slide13

Customized Content

We have a highly qualified and experienced team, ready to help your company in your corporate communication.

  • White Paper Factory: developing content in an attractive approach to the reader
  • Case studies: production of raw text or video, addressing the major successes of your company
  • Publieditorial: text or video
slide14

Mailing

With more than 120k professionals registered in our database, we can increase the response and engagement of your actions.

slide15

Banners

High CTR rates

Stripe (990 x 60px)

Pushdown (990 x 90px - 990 x 415px)

Arroba banner (300 x 250px)

Background (1600 x 1000px)

slide16

Social Media Intelligence

  • You company on social networks with a more effective way
  • Strategies for increasing number of followers/fans
  • Content management: Twitter, Facebook, Google+, Linkedin and Youtube
slide17

Patrick Lazare

Commercial Manager

patrick@canaltech.com.br

55 11 99192-4559

55 11 4362-5196