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Chapter 11

Chapter 11. TQ and Organizational Change. Organizational Change Realities.

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Chapter 11

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  1. Chapter 11 TQ and Organizational Change

  2. Organizational Change Realities Organizations contemplating change must answer some tough questions, such as, Why is the change necessary? What will it do to my organization (department, job)? What problems will I encounter in making the change? and perhaps the most important one — What’s in it for me?

  3. Strategic vs. Process Change • Strategic change is broad in scope andstems from strategic objectives, which are generally externally focused and relate to significant customer, market, product/service, or technological opportunities and challenges. • Process change is narrow in scope anddeals with the operations of an organization. An accumulation of continuously improving process changes can lead to a positive and sustainable culture change.

  4. Strategic vs. Process Change

  5. Cultural Change • Culture – the set of beliefs and values shared by the people in an organization. • Cultural values often seen in mission and vision statements • Firms pursuing TQ often need cultural change

  6. Visionary leadership Customer Driven Organizational and personal learning Valuing employees and partners Agility Focus on the future Managing for innovation Management by fact Social responsibility Focus on results and creating value Systems perspective Elements of a TQ Culture

  7. Why Adopt TQ Philosophy? • Reaction to competitive threat to profitable survival • An opportunity to improve

  8. Requirements for Building a TQ Organization • Readiness for change • Sound practices and implementation strategies • Effective organization

  9. Perspectives on Cultural Change • Change can be accomplished, but it is difficult • Imposed change will be resisted • Full cooperation, commitment, and participation by all levels of management is essential • Change takes time • You might not get positive results at first • Change might go in unintended directions

  10. Implementing Total Quality:Key Players • Senior management • Middle management • Workforce

  11. Transforming Middle Managers to Change Agents • Empower • Create a common vision of excellence • Create new organizational rules • Implement continuous improvement • Develop and retain peak performers

  12. Common Mistakes in TQ Implementation (1 of 3) • TQ regarded as a “program” • Short-term results are not obtained • Process not driven by focus on customer, connection to strategic business issues, and support from senior management • Structural elements block change • Goals set too low • “Command and control” organizational culture

  13. Common Mistakes in TQ Implementation (2 of 3) • Training not properly addressed • Focus on products, not processes • Little real empowerment is given • Organization too successful and complacent • Organization fails to address fundamental questions • Senior management not personally and visibly committed

  14. Common Mistakes in TQ Implementation (3 of 3) • Overemphasis on teams for cross-functional problems • Employees operate under belief that more data are always desirable • Management fails to recognize that quality improvement is personal responsibility • Organization does not see itself as collection of interrelated processes

  15. Building on Best Practices • Universal best practices • Cycle time analysis • Process value analysis • Process simplification • Strategic planning • Formal supplier certification programs

  16. Best Practices: Infrastructure Design (1 of 3) • Low performers • process management fundamentals • customer response • training and teamwork • benchmarking competitors • cost reduction • rewards for teamwork and quality

  17. Best Practices: Infrastructure Design (2 of 3) • Medium performers • use customer input and market research • select suppliers by quality • flexibility and cycle time reduction • compensation tied to quality and teamwork

  18. Best Practices: Infrastructure Design (3 of 3) • High performers • self-managed and cross-functional teams • strategic partnerships • benchmarking world-class companies • senior management compensation tied to quality • rapid response

  19. Quality Engines of Baldrige Winners

  20. Self Assessment: Basic Elements • Management involvement and leadership • Product and process design • Product control • Customer and supplier communications • Quality improvement • Employee participation • Education and training • Quality information

  21. Importance of Follow-Up of Self-Assessment Results • Many organizations derive little benefit from conducting self-assessment and achieve few of the process improvements suggested by self-study • Reasons: • Managers do not sense a problem • Managers react negatively or by denial • Managers don’t know what to do with the information

  22. Leveraging Self-Assessment Findings • Prepare to be humbled • Talk through the findings • Recognize institutional influences • Grind out the follow-up

  23. Knowledge Management • The process of identifying, capturing, organizing, and using knowledge assets to create and sustain competitive advantage. • Knowledge assetsrefer to the accumulated intellectual resources that an organization possesses, including information, ideas, learning, understanding, memory, insights, cognitive and technical skills, and capabilities.

  24. Types of Knowledge • Explicit knowledgeincludes information stored in documents or other forms of media. • Tacit knowledgeis information that is formed around intangible factors resulting from an individual’s experience, and is personal and content-specific.

  25. Organizational Learning • Create a “learning organization” • Planning • Execution of plans • Assessment of progress • Revision of plans based on assessment findings

  26. Key Activities of Learning Organizations • Systematic problem solving • Experimentation with new approaches • Learning from their own experiences and history • Learning from the experiences and best practices of others • Transferring knowledge quickly and efficiently throughout the organization

  27. Internal Benchmarking • The ability to identify and transfer best practices within the organization • Process: • Identify and collect internal knowledge and best practices • Share and understand those practices • Adapt and apply them to new situations and bringing them up to best-practice performance levels.

  28. Implementing Six Sigma • Committed leadership • Integration with existing initiatives, business strategy, and performance measurement • Process thinking • Disciplined customer and market intelligence gathering • A bottom line orientation • Leadership in the trenches • Training • Continuous reinforcement and rewards

  29. TQ and Organizational Theory • Reason for change • Traditional: productivity or job satisfaction • TQ: customer satisfaction • Source of change • Both: top management • Types of change • Traditional: limited in scope and duration • TQ: continuous improvement over a long period of time

  30. Principles for Managing Change • Unfreeze attitudes and behavior • Have effective leadership • Manage interdependence • Involve the people • Refreeze to make gains permanent

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