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Brochures

Brochures. Digital Communications. Objectives:. The students will be able to identify the basic characteristics of a brochure. The students will be able to create a brochure. . What is a brochure?. A pamphlet or booklet using summarized information . Brochures are used for:

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Brochures

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  1. Brochures Digital Communications

  2. Objectives: • The students will be able to identify the basic characteristics of a brochure. • The students will be able to create a brochure.

  3. What is a brochure? • A pamphlet or booklet using summarized information . • Brochures are used for: *as a marketing tool to advertise services or products. *information providing tool to inform people about specific things.

  4. Brochure Characteristics: • Simple: • Easy to read • Uncluttered • Distinctive: • Consistency • Themes • Easy to Understand: • Short Sentences • Conversational tone • Balance: • Text • Images

  5. Terms • Z-fold- divides the page into thirds, with print on one side. • Trifold- A page divided into thirds, with text on both sides. • Panel- column format used for brochures.

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