Tourism Product Development Nature-Based Tourism National Conference on Travel and Tourism Development in conjunction with 17th Annual Nevada Governor’s Conference and the Western States Tourism Policy Council December 3 - 5, 2000 Silver Legacy Reno, Nevada
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National Conference on Travel and Tourism Development
in conjunction with
17th Annual Nevada Governor’s Conference
Western States Tourism Policy Council
December 3 - 5, 2000
Silver Legacy Reno, Nevada
Tourism--the practice of traveling for pleasure; the business of providing tours and services for tourists.
Recreation--“refreshment of one’s mind or body after labor through diverting activity; play.”
To “recreate” is to “impart fresh life to; refresh mentally or physically; to take recreation.”
Which Setting is the Best Fit for Alaska?
When you have a tourism product that is dependent on a unique, high quality natural environment or setting, the highest priority
The next distinctive aspect of natural-setting tourism is that these settings are primarily publicly owned lands, held in common by all state or national citizens.
This factor alone creates a whole list of tourism planning and development issues and challenges.
Commercial Activities on Public Land
Tourism businesses cannot expect to simply serve their own personal business growth and development goals.
Public Land Managers need to provide well-thought out management and permitting plans that support the needs of these businesses.
Commercial Recreation Analysis
This is a cooperative effort by
- Alaska Department of Community and Economic Development
- Alaska Department of Natural Resources
- Alaska Department of Fish & Game
- U.S. Forest Service
to integrate planning on the state’s tidelands and the Forest Service shorelines and uplands in Southeast Alaska. Our goal is to:
Many tourists are accepting of a small number of people around them, but generally travel to natural settingsto experiencesome degreeof solitudeand quiet.
ECONOMY OF SCALE
Built Setting Tourism -- large outlay
of capital and high operating costs require
highest volume possible to minimize cost
per customer and maximize profit.
Result -- The bigger, the better -
Businesses have to be large to be successful.
ECONOMY OF SCALE
Result: Businesses are successful by setting limits on numbers of customers to keep quality of experience high. Costs are kept low by having smaller, “leaner” businesses.
SEAtrailsSoutheast Alaska Trail System Mission:
To facilitate planning, construction, and maintenance of a regional Southeast Alaska trail system which will enhance economic development, quality of life, and transportation.
Photo credit: James Poulson