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Location Based service. Match customer’s spatial search with retail location (timely unbounded, bi- directional control Market Potential. Location Based service – Key Task. Customer Acquisition Facilitate matching process of specialized Supply and Demand

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location based service

Location Based service

Match customer’s spatial search with retail location (timely unbounded, bi- directional control

Market Potential

location based service key task
Location Based service – Key Task
  • Customer Acquisition
  • Facilitate matching process of specialized Supply and Demand
  • Attend to Impulsive consumer behavior
  • Build a Reputation
  • Performance maintenance and innovation
  • Support of specialized and High Quality Products
location based service competence
Location Based service – Competence
  • Networking competence Regional rootedness
  • Performance Oriented towards situational factors
target group based services key elements
Target group-based services – Key Elements
  • Customer Retention
  • Communicate added value
  • Increase Cross-Sales
  • Establish Customer Partnership
  • Performance Innovation
  • Improved information and purchasing process
target group based services competence
Target group-based services – Competence
  • Customer competence
  • Technological and process competence
  • Network customer knowledge ( information Competence)
  • Competence to attend to needs comprehensively (range of Products)
  • Coordination along with the supply chain