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Starting a Student Energy! Team On your Campus

Unleash the potential of student energy on campus using psychological principles like immunity to manipulation, attitude-behavior alignment, and the power of social aspects. Incorporating representatives who resemble the target population, engaging in dorm-like activities, and aligning with the residence hall environment can enhance program effectiveness. Embrace human planfulness through strategic planning, overcoming convenience barriers, memory importance, and goal setting. Utilizing positive stereotypes, attention to routines, conformity, and assessment can lead to a successful student engagement program.

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Starting a Student Energy! Team On your Campus

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  1. Starting a Student Energy! TeamOn your Campus

  2. Psychological Principles

  3. Psychological Principles • Immunity of behavior to manipulation or change

  4. Psychological Principles • Immunity of behavior to manipulation or change • Attitude-behavior disconnect… how to connect

  5. Psychological Principles • Immunity of behavior to manipulation or change • Attitude-behavior disconnect… how to connect • Top-down mandates do not work

  6. Psychological Principles • Immunity of behavior to manipulation or change • Attitude-behavior disconnect… how to connect • Top-down mandates do not work • Incentives are ineffective

  7. Psychological Principles • Immunity of behavior to manipulation or change • Humans are social animals • They live inside a social system • Requires using a nonmanipulative, cooperative approach that takes the social system into account

  8. Social Aspects • Representatives of the program should “look like” the target population

  9. Social Aspects • Representatives of the program should “look like” the target population • Activities that “look like” typical dorm activities

  10. Social Aspects • Representatives of the program should “look like” the target population • Activities that “look like” typical dorm activities • Center the activities in the typical environment: the residence hall

  11. Social Aspects • Representatives of the program should “look like” the target population • Activities that “look like” typical dorm activities • Center the activities in the typical environment: the residence hall • Use preexisting hall structures

  12. Social Aspects • Representatives of the program should “look like” the target population • Activities that “look like” typical dorm activities • Center the activities in the typical environment: the residence hall • Use preexisting hall structures • Hall senates & reps, RA’s and house orgs, friendship networks

  13. Social Aspects • Representatives of the program should “look like” the target population • Activities that “look like” typical dorm activities • Center the activities in the typical environment: the residence hall • Couple program with opportunities for socializing and meeting people

  14. Psychological Principles • Immunity of behavior to manipulation or change • Humans are social animals • Humans are planful

  15. Plans • Important in behavior change

  16. Plans • Important in behavior change • Effort needed to make a plan • Plans must be practiced

  17. Plans • Important in behavior change • Effort needed to make a plan • Plans must be practiced • Convenience v. Barriers

  18. Plans • Important in behavior change • Effort needed to make a plan • Plans must be practiced • Convenience v. Barriers • Importance of memory & attention

  19. Plans • Important in behavior change • Effort needed to make a plan • Plans must be practiced • Convenience v. Barriers • Importance of memory & attention • Importance of Goal Setting

  20. Psychological Principles

  21. Psychological Principles • Immunity of behavior to manipulation or change • Humans are social animals • Humans are planful • Humans use stereotypes

  22. Stereotypes • Avoid negative stereotypes • Granola eaters? • Engage positive stereotypes • Moral person “doing the right thing” • Being a hero

  23. Other Factors • Attention • Memory • Routines • Conformity • Assessment

  24. Psychological Principles • Immunity of behavior to manipulation or change • Humans are social animals • Humans are planful • Humans use stereotypes What kind of program do these principles suggest?

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