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Blogging & Podcasting for ONDCP. Aspen LMIT. Outline. Introductions Defining a Blog The Blog: PushingBack.com Defining a Podcast The Podcast Summary. Introductions. Who we are Who ONDCP is Their mission How they use the web. Defining a Blog. Definition of a blog
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Blogging & Podcasting for ONDCP Aspen LMIT
Outline • Introductions • Defining a Blog • The Blog: PushingBack.com • Defining a Podcast • The Podcast • Summary
Introductions • Who we are • Who ONDCP is • Their mission • How they use the web
Defining a Blog • Definition of a blog • An extended definition of a blog • Blog options
PushingBack.com • History • Launched December 2004 • Purpose • Highlight the way different communities are “pushing back” against drugs
PushingBack.com • Technology • Advantages • Disadvantages • PushingBack.com 2.0
Defining a Podcast • Definition of a podcast • A podcast is an RSS feed that contains audio files in addition to text content
ONDCP Podcast • Rationale for Podcast • History • Launched January 3, 2006 • Purpose
ONDCP Podcast • Technologies • For the feed • For the audio files • Advantages for the feed • Disadvantages for the feed • More on audio
Conclusions • Blogs offer … • Ease of use • Faster communication • Podcasts offer … • An avenue to new audiences • Independence from the need for press coverage
Blogging Software • Options include • Community Server (http://communityserver.org/) • MovableType (http://www.sixapart.com/movabletype/) • WordPress (http://wordpress.org/)
Podcasting Resources • ONDCP Podcasting Help Page (http://www.whitehousedrugpolicy.gov/podcast/PodcastingHelp.html) • Make Your First Podcast (http://www.podcastingnews.com/articles/How-to-Podcast.html) • History of Podcasts • http://www.ipodder.org/history • http://www.thetwowayweb.com/payloadsforrss