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Blogging & Podcasting for ONDCP

Blogging & Podcasting for ONDCP. Aspen LMIT. Outline. Introductions Defining a Blog The Blog: PushingBack.com Defining a Podcast The Podcast Summary. Introductions. Who we are Who ONDCP is Their mission How they use the web. Defining a Blog. Definition of a blog

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Blogging & Podcasting for ONDCP

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  1. Blogging & Podcasting for ONDCP Aspen LMIT

  2. Outline • Introductions • Defining a Blog • The Blog: PushingBack.com • Defining a Podcast • The Podcast • Summary

  3. Introductions • Who we are • Who ONDCP is • Their mission • How they use the web

  4. Defining a Blog • Definition of a blog • An extended definition of a blog • Blog options

  5. PushingBack.com

  6. PushingBack.com • History • Launched December 2004 • Purpose • Highlight the way different communities are “pushing back” against drugs

  7. PushingBack.com • Technology • Advantages • Disadvantages • PushingBack.com 2.0

  8. ONDCP Podcast

  9. Defining a Podcast • Definition of a podcast • A podcast is an RSS feed that contains audio files in addition to text content

  10. ONDCP Podcast • Rationale for Podcast • History • Launched January 3, 2006 • Purpose

  11. ONDCP Podcast • Technologies • For the feed • For the audio files • Advantages for the feed • Disadvantages for the feed • More on audio

  12. Conclusions • Blogs offer … • Ease of use • Faster communication • Podcasts offer … • An avenue to new audiences • Independence from the need for press coverage

  13. Questions & Answers

  14. Blogging Software • Options include • Community Server (http://communityserver.org/) • MovableType (http://www.sixapart.com/movabletype/) • WordPress (http://wordpress.org/)

  15. Podcasting Resources • ONDCP Podcasting Help Page (http://www.whitehousedrugpolicy.gov/podcast/PodcastingHelp.html) • Make Your First Podcast (http://www.podcastingnews.com/articles/How-to-Podcast.html) • History of Podcasts • http://www.ipodder.org/history • http://www.thetwowayweb.com/payloadsforrss

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