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Chi-Square Procedures. Chi-Square Test for Goodness of Fit, Independence of Variables, and Homogeneity of Proportions.

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chi square procedures

Chi-Square Procedures

Chi-Square Test for Goodness of Fit, Independence of Variables, and Homogeneity of Proportions

slide2

The chi-square Goodness of Fit Test: you have only one set of data on a single characteristic, and you want to know if it matches an expected distribution based on the laws of probability(1 variable, 1population)

slide3

In a chi-square goodness of fit test, the null hypothesis is always

Ho: The data follow a specified distribution

The alternative hypothesis is always

Ha: The data does not follow a specified distribution

slide4

The idea behind testing these types of claims is to compare actual counts to the counts we would expect if the null hypothesis were true. If a significant difference between the actual counts and expected counts exists, we would take this as evidence against the null hypothesis.

slide5

The method for obtaining the expected counts requires that we determine the number of observations within each cell under the assumption the null hypothesis is true.

slide6

Test Statistic for the Test of Goodness of Fit

Let Oi represent the observed number of counts in the ith cell, Ei represent the expected number of counts in the ith cell. Then,

approximately follows the chi-square distribution with(# of cells– 1) degrees of freedom in the contingency table

slide7

The Chi-Square Test for Goodness of Fit

If a claim is made regarding the data following a certain distribution, we can use the following steps to test the claim provided

1. the data is randomly selected

slide8

The Chi-Square Test for Goodness of Fit

If a claim is made regarding the data following a certain distribution, we can use the following steps to test the claim provided

1. the data is randomly selected

2. all expected frequencies are greater than or equal to 1.

slide9

The Chi-Square Test for Goodness of Fit

If a claim is made regarding the data following a certain distribution, we can use the following steps to test the claim provided

1. the data is randomly selected

2. all expected frequencies are greater than or equal to 1.

3. 80% of the expected cell counts are greater than or equal to 5.

slide10

EXAMPLE Testing for Goodness of Fit

In consumer marketing, a common problem that any marketing manager faces is the selection of appropriate colors for package design. Assume that a marketing manager wishes to compare five different colors of package design. He is interested in knowing if there is a preference among the five colors so that it can be introduced in the market. A random sample of 400 consumers reveals the following. Do the consumer preferences for package colors show any significant difference?

slide12

Step 1. A claim is made regarding the data fit to a certain distribution.

Ho: the number of customers who prefer each color are the same.

Ha: the number of customers who prefer each color are not the same.

slide14

Step 2: Calculate the expected frequencies (counts) for each cell in the contingency table.

Observed Counts

Expected Counts

slide15

Step 3: Verify the requirements for the chi-square test for goodness of fit are satisfied.

(1) data is randomly selected

(2) all expected frequencies are greater than or equal to 1

(3) 80% of the expected cell counts are greater than or equal to 5.

Step 4: Select a proper level of significance 

slide20

If P-value < , reject null hypothesis

11.4>9.49 and 0.0224<0.05. Therefore I would reject the null hypothesis. The data is statistically significant and I am led to believe that there is a difference in preference of package color

slide21

The chi-square independence test: you have two characteristics of a population, and you want to see if there is any association between the characteristics(2 variables, 1 population)

slide22

In a chi-square independence test, the null hypothesis is always

Ho: the variables are independent

The alternative hypothesis is always

Ha: the variables are dependent

slide23

The idea behind testing these types of claims is to compare actual counts to the counts we would expect if the null hypothesis were true (if the variables are independent). If a significant difference between the actual counts and expected counts exists, we would take this as evidence against the null hypothesis.

slide24

The method for obtaining the expected counts requires that we determine the number of observations within each cell under the assumption the null hypothesis is true.

slide25

Expected Frequencies in a Chi-Square Independence Test

To find the expected frequencies in a cell when performing a chi-square independence test, multiply the row total of the row containing the cell by the column total of the column containing the cell and divide this result by the table total. That is

slide26

Test Statistic for the Test of Independence

Let Oi represent the observed number of counts in the ith cell, Ei represent the expected number of counts in the ith cell. Then,

approximately follows the chi-square distribution with(r – 1)(c – 1) degrees of freedom where r is the number of rows and c is the number of columns in the contingency table

slide27

The Chi-Square Test for Independence

If a claim is made regarding the association between (or independence of) two variables in a contingency table, we can use the following steps to test the claim provided

1. the data is randomly selected

slide28

The Chi-Square Test for Independence

If a claim is made regarding the association between (or independence of) two variables in a contingency table, we can use the following steps to test the claim provided

1. the data is randomly selected

2. all expected frequencies are greater than or equal to 1.

slide29

The Chi-Square Test for Independence

If a claim is made regarding the association between (or independence of) two variables in a contingency table, we can use the following steps to test the claim provided

1. the data is randomly selected

2. all expected frequencies are greater than or equal to 1.

3. 80% of the expected cell counts are greater than or equal to 5.

slide32

Step 1. A claim is made regarding the independence of the data.

Ho: there is not association between gender of lifestyle choice, the variables are independent

Ha: there is an association between gender of lifestyle choice, the variables are dependent

slide34

Step 2: Calculate the expected frequencies (counts) for each cell in the contingency table.

Observed Counts

Expected Counts

slide35

Step 3: Verify the requirements for the chi-square test for independence are satisfied.

(1) data is randomly selected

(2) all expected frequencies are greater than or equal to 1

(3) 80% of the expected cell counts are greater than or equal to 5.

Step 4: Select a proper level of significance 

slide39

If P-value < , reject null hypothesis

36.84>5.99 and 0.00000001<0.05. Therefore I would reject the null hypothesis. The data is statistically significant and I am led to believe that there is an association between gender and lifestyle choice and that these variables are dependent

slide40

In a chi-square test for homogeneity:you take samples from different populations, and you want to test to see if the proportions in various categories is the same for each population(1 variable, multiple populations)

slide41

In a chi-square homogeneity test, the null hypothesis is always

Ho: populations have the same proportion of individuals with some characteristic.

The alternative hypothesis is always

Ha: populations have different proportion of individuals with some characteristic.

slide42

The idea behind testing these types of claims is to compare actual counts to the counts we would expect if the null hypothesis were true (proportions are equal). If a significant difference between the actual counts and expected counts exists, we would take this as evidence against the null hypothesis.

slide43

The method for obtaining the expected counts requires that we determine the number of observations within each cell under the assumption the null hypothesis is true.

slide44

Expected Frequencies in a Chi-Square Homogeneity Test

To find the expected frequencies in a cell when performing a chi-square independence test, multiply the row total of the row containing the cell by the column total of the column containing the cell and divide this result by the table total. That is

slide45

Test Statistic for the Test of Homogeneity

Let Oi represent the observed number of counts in the ith cell, Ei represent the expected number of counts in the ith cell. Then,

approximately follows the chi-square distribution with(r – 1)(c – 1) degrees of freedom where r is the number of rows and c is the number of columns in the contingency table

slide46

The Chi-Square Test forHomogeneity

If a claim is made regarding that different populations have the same proportion of individuals with some characteristic, we can use the following steps to test the claim provided

1. the data is randomly selected

slide47

The Chi-Square Test for Homogeneity

If a claim is made regarding that different populations have the same proportion of individuals with some characteristic, we can use the following steps to test the claim provided

1. the data is randomly selected

2. all expected frequencies are greater than or equal to 1.

slide48

The Chi-Square Test for Homogeneity

If a claim is made regarding that different populations have the same proportion of individuals with some characteristic, we can use the following steps to test the claim provided

1. the data is randomly selected

2. all expected frequencies are greater than or equal to 1.

3. 80% of the expected cell counts are greater than or equal to 5.

slide49

EXAMPLE A Test of Homogeneity of Proportions

The following question was asked of a random sample of individuals in 1992, 1998, and 2001: “Would you tell me if you feel being a teacher is an occupation of very great prestige?” The results of the survey are presented below:

slide51

Step 1. A claim is made regarding the homogeneity of the data.

Ho: the proportions of individuals who feel teaching is an occupation of very great prestige in each year are equal

Ha: the proportions of individuals who feel teaching is an occupation of very great prestige in each year are not equal

slide53

Step 2: Calculate the expected frequencies (counts) for each cell in the contingency table.

Observed Counts

Expected Counts

slide54

Step 3: Verify the requirements for the chi-square test for homogeneity are satisfied.

(1) data is randomly selected

(2) all expected frequencies are greater than or equal to 1

(3) 80% of the expected cell counts are greater than or equal to 5.

Step 4: Select a proper level of significance 

slide58

If P-value < , reject null hypothesis

2.26<9.21 and 0.323>0.01. Therefore I would fail to reject the null hypothesis. The data is not statistically significant and I can not conclude that the proportions of individuals who feel teaching is an occupation of very great prestige is different each year