ACCAN National Consumer Perceptions Survey 2012 Jonathan Gadir, Senior Adviser – Policy & Research
Key Areas Main communication service Non-participation in the market Complaints and TIO awareness Satisfaction with Internet on mobiles 2012 Snapshot: User and non-user attitudes to smartphones
Survey Objectives Enable accurate claims on consumer perceptions, attitudes, experiences that will help guide our work and advocacy Survey to track changes over time
To conclude Questions USO applies to a service (fixed line phone) that 29% say is their main service. Where to from here? Communications services as a utility – are people resisting participation in the market?