Approaching & Talking to CPAs About Section 79 Plans

1. Approaching & Talking to CPAs About Section 79 Plans Presented by Brian Hartstein, CEO, Economic Concepts Inc.

2. The New Paradigm CPA as Client Producer as Hub

3. Establishing Relationships, Not Asking For Referrals

4. Qualifying the CPA • Client base of business owners and professionals • Prepares business tax forms • Client perceives CPA as a “trusted advisor” • Proactive philosophy • Accessible

5. WIFM What’s In It For Me? • More business (forms, filings, books, etc.) • “Buzz” with associates • Intro to other advisors • Enhanced perception of value • Organic growth in business • Referral fees/commission splits

6. What is a Section 79 plan? • Employee life insurance benefit program • Group term on ancillary • Permanent Insurance on keys • Contribution 100% tax deductible to the business • Reportable taxable income is discounted for keys • Flexible • Can provide tax-free retirement income • Personally owned by key • Non qualified plan

7. What CPAs Want To Know About Section 79 Plans • Authority – code sections, regulations, etc. • ECI’s “Technical Manual” • C Corp Solutions • Participation Rules • Erroneous Information on the Internet

8. Client Profile • Business Owner or Professional • Contribution of $25,000+ Annually • Qualifiesfor/Needs Life Insurance • 5 Year Commitment • 10 Year+ Savings Period • Desire to Reduce Taxes • Desire to Accumulate Assets

9. 8 Great Questions • What is the client’s relationship with the CPA? • Basic client info • Basic financial info (income, net worth, etc) • Key financial objective • Quantify the objective • What has the client done to date to meet the financial objective? • What is the client willing/able to invest to meet the objective? • What is the client’s basic investment profile?

10. Now….. Your Great Questions

11. Thank you Economic Concepts Inc. 9316 E. Raintree Drive Scottsdale, AZ 85260 www.ecico.com eci@ecico.com 800-397-6954