Campaigning. Definition: To exert oneself continuously, vigorously, or obtrusively to gain an end. Campaigning basics. Campaigning requires 3 basic elements An identified problem An identified solution The political will to change matters. A campaigning quiz.
To exert oneself continuously, vigorously, or obtrusively
to gain an end.
Q. Why do we campaign?
Q. Name some campaigns?
(Think historically and recently,
think globally and locally)
Q. What makes a campaign successful? (Name the ingredients)
Like slavery and apartheid,
poverty is not natural.
It is man-made and it can
be overcome and
eradicated by the actions
of human beings”
Feb 3, 2005
People in power don’t always see the
but they do feel the
Involves speaking up, drawing the community’s attention to an issue and directing decision-makers to a solution
Involves a series of actions, events, stunts, reports, all aimed at
A good campaign is well-researched.
Yet they are related.
Millions of children are denied
their right to an education
Because poor countries are spending more on debt repayments than they are on education for children
Emphasize the human story.
Clear about your goal,
Concise and Consistent with your messaging
as well as Compelling
Comprehensive and Credible.
When deciding on your actions and messages remember to Keep It Simple and Sensible.
A good campaign needs good campaigners who are articulate, creative, and tenacious.
We need activists who are ready to advocate for change by speaking at meetings, to friends, to the media;
Change requires we take action. A good campaign helps us achieve our goals.