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Communications Committee Update. National Fish Habitat Board Meeting October 22-23, 2013. 2013 Priority Progress. Marketing Events and Messaging Reach NFHP Partner Related Videos Website Communications Committee Update Communications Strategy. Communications Strategy.

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Communications Committee Update


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    Presentation Transcript
    1. Communications CommitteeUpdate National Fish Habitat Board MeetingOctober 22-23, 2013

    2. 2013 Priority Progress • Marketing Events and Messaging Reach • NFHP Partner Related Videos • Website • Communications Committee Update • Communications Strategy

    3. Communications Strategy • Approved by the Board in February 2013 • Suggested changes for 2014 • Objective 3 • Objective 5

    4. 2014 Priority Recommendations 1.Expand the public relations campaign for the 10 Waters to Watch program. 2.Establish a working group with the Board, the USFWS, and industry to develop messaging related to the core principles of NFHP. This is the first step in developing a national campaign to connect the National Fish Habitat Partnership and the FHPs with anglers. 3.Create web resources to share Fish Habitat Partnership information and activities including FHP project summaries. 4.Expand reach of social media reach through targeted post promotions. 5.Expand the NFHP presence at select events.

    5. Videos on NFHP related projects: • Grape Creek:http://www.youtube.com/watch?v=32md1fRc3No&feature=youtu.be • Aaron Run:http://videos.sorensonmedia.com/MiniMatters%2C+LLC/Brook+Trout+Joint+Venture+HQ.mov/82d4b35c-3ab0-11e3-a49e-12313d2d2975

    6. Questions Part 2 – NFHP Marketing Presentation