PowerPoint Is Your Presentation For You? Or Your Audience?
A Presentation Designed For You… • Is your script • You read it to your audience
Symptoms • Snoring • Text, bullets, presenter is reading • Lack of illustrations, graphics Words Words Words
Remedy • Less reading • More listening • More “visual instant messaging” Big Picture
Examples • Before and After samples
Why? “Before” Example -Typical Slide • RE/MAX is positioning you in front of others in the online real estate chain • This positioning will help prevent the “Lead Interceptors” who are taking your leads! • RE/MAX will invest over $X million dollars • Advertising to bring consumers directly to you • Will be the “Go To” site for real estate information
Previous slide split in two slides. This slide represents the first bullet. Next slide is 2nd bullet Positioning RE/MAX Agents Ahead of the Lead Interceptors!
Outstanding Exposure • $X millionnational ad campaign • TV, Radio, Print, Internet • Attracting millions of visitors each month • Remax.com positioned as the Go To web site for information
Premier Community Service • Children’s Miracle Network • Susan G. Komen – Race for the Cure • Hundreds of others… Example #2 - BEFORE
Premier Community Service Susan G. Komen Race for the Cure Children’s Miracle Network Little League Baseball And many more… Example #2 - AFTER
Example #3…BEFORE • Home Warranty Plan • Homes sell faster and for a higher price than homes without a home warranty...according to a study by the National Home Warranty Association. • In addition, a home warranty plan “reduces your liability after the sale.” • You can provide the buyer up to one year of coverage on selected items, such as central heating/cooling or plumbing.
Example #3 AFTER Home Warranty Plan • Helps homes sell faster and for a higher price* • Reduces your liability after the sale. • Up to one year ofcoverage on selected items... • Central Heating System • Electric Central Air System • Interior Plumbing • Built-in Appliances Study by the National Home Warranty Association
How You Can Present Your Information • The final version of the presentation is typically projected on a screen or white wall, or shown on a computer screen. • You can also email a presentation or burn it to CD. • Presentations can be printed and used as a takeaway handout. • New! Presentations are being used for marketing purposes in digital picture frames. Example #4-BEFORE
PowerPoint Delivery Laptop: projection or screen Email, Website, CD New! Digital Picture Frames • Printed handout, flyer Example #4-AFTER
YOU are the star! Made My Point? Your audience can not read AND listen to you at the same time!