Download
typography n.
Skip this Video
Loading SlideShow in 5 Seconds..
Typography PowerPoint Presentation

Typography

164 Views Download Presentation
Download Presentation

Typography

- - - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript

  1. Message Design Principles For Instructional Design Students Typography

  2. Message De… what? Message Design refers to an intentional step by step laid out process for managing the visual form of an instructional message. It includes text design, screen design and video design Anglin, G. J. (1995).  Instructional Technology: Past, Present and Future (2nd edition). Libraries Unlimited, Inc., CO: Englewood

  3. Typography The art and technique of arranging, setting or designing type using signs and symbols – Semiology, Semantics “Whatever we see, hear, feel or touch and store as knowledge or yet to store as knowledge are all encoded in signs and symbols “- Danny Richter (2008) http://en.wikipedia.org/wiki/Typography

  4. Lay… Out Playing with design elements A design principle • Meggs and Purvis, 2005

  5. White Space (element of design) The unused space or negative space within a workspace Is that the square? I don’t see it. Anglin, G. J. (1995, p.227).  Instructional Technology: Past, Present and Future (2nd edition). Libraries Unlimited, Inc., CO: Englewood

  6. Space Management? A look at some principles of design will do. Proximity, Unity counts

  7. Balance Symmetric vs. Asymmetric Balance

  8. Balanced Using color; could be text as well • Meggs and Purvis, 2005

  9. Spacing Jhdffggjjjjfgjjkgjgjfjkgkefgjkfgfjkgjkgjkfjkgjkfgjfkjbnjhgjwouioj ggeogoiejrgergrghergjergouejgerghegerghergegegeofgngergjergegegw[jglwejgowjgegjwjgnwenghhn Hartley, 1985.

  10. Color Contrast Contrast Hartley, J. (2004).  Designing instructional and informational text.  In D. H. Jonassen (Ed.) Handbook of Research in Educational Communications and Technology (2nd edition). Mahwah, N.J: Erlbaum.

  11. Typeface Typeface Ahsjfhsf afsfhfdfasdfasfsdfasdfasdfasdfasfasfsadfsadfaspofkggdfghdkhkhk Typeface Ahsjfhsfafsfhfdfasdfasfsdfasdfasdfasdfasfasfsadfsadfaspofkggdfghdkhkhk The unused space or negative space within a workspace

  12. Who’s got his/her hand up ? Question time