Social Cognition: Thinking about the social world - PowerPoint PPT Presentation

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Social Cognition: Thinking about the social world

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  1. Social Cognition: Thinking about the social world PSY141, Week 3

  2. Key Concepts: Schemas Mental Shortcuts Bias in Social Cognition

  3. Schemas “Automatically created cognitive frameworks that help guide the way we think about and understand the world around us.” (p. 42) Create through experience Activated (“primed”) through a stimulus

  4. Schemas Birthday party Wedding Bar/club TTC

  5. Heuristics Mental Shortcuts – allow for quick thinking “Organic” = Brand names =

  6. Sources of Bias • Illusion of control • Thinking you can control the uncontrollable • Optimistic bias • Overconfidence barrier • Being overly optimistic about our abilities