Morals Vs. Ethics. Morals Vs. Ethics. Morals are individual standards of right and wrong based on: Deep-seated personal values Accepted beliefs and modes of conduct by groups in which people choose to work and play
Morals are related to personal character and belief as to what is right and wrong (internal).
Sissela Bok. 1999. Lying. New York: Vintage Books
Thus, as with Gollum, the power gained from lying and deception corrupts the soul.